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Smarter Grocery apps during the lockdown

Since March, for major names like Instacart, Shipt, and Walmart, the grocery industry has witnessed tens of millions of grocery app downloads,...

Lockdown hurts ITC’s cigarette business

Kotak Institutional Equities expects a 25.5 % drop in net sales and a 37.7 % drop in adjusted PAT on a year-on-year...
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Voltas releases India’s first dishwasher ad, shot in lockdown

Housework is what most of them have done during the Coronavirus pandemic. It includes the chore that was previously largely relegated to...

Consumer confidence boost up as lockdown eases: Survey

With the coming of the pandemic Covid-19, the market witnessed a steady drop in consumer confidence, due to lockdown measures. But the...

Amul sees gains from increased marketing spend during the lockdown

Dairy products brand Amul doubled its marketing spend across media during the lockdown in India and is now reporting gains over rivals...

RAI survey: No significant surge in the retailers’ business even with the lockdown relaxation

Consumers’ sentiments remain low even though lockdown restrictions are eased which had led to the stagnation in the business of retailers, according to a...
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“The Sound of Lockdown”: A Digital Initiative for Tata Motors Finance Limited

Logic serve group is a new-age digital marketing company that offers the unique comprehensive suite of digital marketing experience to all. It...

Brands have to start afresh post-lockdown to win back customers says survey

A survey suggests that brands will have to start afresh once the lockdown lifts in order to win back customers.

Amul, Colgate, Amazon, HUL among the top advertisers during this lockdown: Nielsen Barc Report

FMCG firms of India continues to be the biggest advertisers. Wipro, LIC, and GSK among the top advertisers’ list – Nielsen Barc Report.

The lockdown changes user behavior and digital consumption: Report

Every day, we are seeing the number of COVID cases rising at a higher pace. The pandemic changes everything including the pattern of living,...

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Smarter Grocery apps during the lockdown

Since March, for major names like Instacart, Shipt, and Walmart, the grocery industry has witnessed tens of millions of grocery app downloads,...

Bajaj Auto records improvement in sales and export

Bajaj Auto, India’s leading manufacturer of two-wheeler and three-wheeler is already starting to see a strong re-growth in demand together both international as well...