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Marketing
Patanjali of Baba Ramdev is the biggest FMCG advertiser this week
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February 10, 2016
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FMCG firms cut calorie count for health-conscious buyers
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February 9, 2016
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Mobile phone launches in India leapfrogs to 85 percent in 2015
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February 9, 2016
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Case Study: Ford India aims for brand transformation
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January 30, 2016
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Online fashion retailers to become profitable by reducing discounts
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January 30, 2016
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Ford Mustang to launch in India in Q2 2016
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January 30, 2016
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Maruti Suzuki’s Swift sales drop as Baleno sales increases
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January 29, 2016
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LeEco Le1S gets 300,000 registrations on Flipkart
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January 29, 2016
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Branding and Advertising
ASCI targets celebrities in unsafe product advertisements
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January 25, 2016
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Maruti Suzuki’s Vitara Brezza developed in India to be sold abroad
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January 25, 2016
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