Do’s and Don’ts in Branding Start up

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Before starting with the branding of any product, marketers must be aware of the dos and don’ts. All this factors add to the success of a new brand or brand promotion.

Do’s in Branding Start up

  • Define Product
  • Know your customers
  • Positioning
  • Maintaining online and offline marketing efforts
  • Interacting with customers
  • Become the authority

Don’ts in Branding Start up

  • Belief that brand is superior to customers and product
  • Belief that marketer had control over the brand
  • Confusing branding with design

Marketers usually look for these do and don’ts in branding to have better brand positioning in the target market

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