Halo 4: the biggest entertainment launch of US


Halo 4, the latest game in the Halo series has reported record sales of $220 million in its launch day itself. Thus Halo 4 emerged as the biggest launch in the decade and proved to be one notch up than the former Halo series.

Halo 4 is a video game developed by 343 Industries for the Xbox 360  platform. It was launched very recently by Microsoft Game Studios as the fourth game of the Halo series. Halo 3, the predecessor of Halo 4 was launched in September 2007. The global sales recorded on the launch date of Halo 3 was lesser than that of Halo 4. Halo 3 gathered around $200 million in the day of launch.

Halo 4 was released in the first week of this month, November 6, 2012. The day witnessed the world wide release of this action-shooter game except Japan. In Japan, the game was released on November 8, 2012.

Halo 4 lifting the title of ‘top selling game of 2012’ is really a matter of pride for Microsoft Game Studios. Microsoft Game Studios has entered the gaming industry in 2001 with the launch of its first Xbox. Till this date they were able to sell more than 46 million copies of Halo 4. 46 million is really a great figure that helps them to gain great advantage over competitors like Sony’s Playstation and Nintendo’s Wii.

The release of such a thrilling game, Halo 4 after a long gap of 5 years is yet another reason for its success. Advanced graphics and animation also adds to its attraction. In fact Halo 4 has emerged as the biggest US entertainment launch of the year. Hope this latest game series will be one of the biggest grosser for Microsoft Game Studios and thus become a milestone in the history of Halo series.




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