Sept 4, 2012: The world’s second largest restaurant chain McDonald’s will open its first ever vegetarian outlet next year at the foothills of the Vaishno Devi shrine at Jammu and Kashmir. The company also plans to open yet another vegetarian outlet near the Golden temple in Amritsar. According to the company sources, they see a huge potential for vegetarian outlets as it is veg products that account for half of their sales.
However, McDonald’s is not the first restaurant chain to hit the vegetarian market in India. Subway and Pizza too had hit the market of vegetarians earlier. Subway which already runs two veg-outlets plans to open four more by the end of this year.