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Does the current online trend on calls for ‘Boycott China’ affect consumer product sales?

The recent trends on Social media are the call for the boycott of Chinese products amid the Sino-India border tension. But according...

Love for Maggi in the Covid-19 Times: Sales Zooms during pandemic

Sales of one of the country’s biggest packaged foods brands, Nestle’s Maggi instant noodles, have gone up amidst the ongoing lockdown even...

How Sales Processes have changed during COVID -19?

The sales process world over is going through a massive disruption where routine sales meet, travel, and other aspects of closing a...

More women participation, the future of B2B Sales?

Even though women make up over half of the college-educated workforce, they make up less than one-third of B2B jobs.  According to...

Salesforce report to bring new insights to the leading marketers

State of marketing report sixth edition published yesterday by Salesforce reveals that the marketers of India have succeeded in engaging the customers...

Bev Q: The virtual queue management app for liquor sales in Kerala gets Google’s...

Bev Q, the virtual queue management app for liquor sales in Kerala has received Google’s approval. The app is most likely to go live...

FMCG scenario turns worse with drop in sales

The policymakers and economists are talking about the robust economic growth of the country despite the global challenges. However, the marketers of everyday consumption...

Maruti Alto crosses 30 lakh unit sales mark in India

Today, Maruti Suzuki India, the country’s largest car manufacturer announced that its compact car model Alto has created a record in the sales in...

Expert Views

Mobile Marketing needs new thinking and outward-looking mindset

The e4m Screenage Mobile Marketing Virtual Conference witnessed panel sessions, keynote sessions, and speaker sessions by prominent mobile and digital marketing experts...

Huaweil sells their budget phone brand ‘Honor’

There has been a rumor that has been spread across the places about Huawei selling their budget phone brand which is ‘Honor’...