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Now use your mobile as wallet through YPayCash

Feb 28, 2013: We have been often hearing about mobile being used as a wallet but we have not yet started experiencing the same...

Learn more about E-Commerce and business acumen

The World Wide Web has transformed the way business is done across the world.  Firms that were once product-oriented have learnt that becoming customer-centric...

Paypal to launch point-of-sale application and money transfer application as part of new service...

Nov 25, 2012: Paypal as part of offering new services in India, which is seen as a growing market with increase in the number...

Strategies to increase online Customer Satisfaction

Today, since many firms are operating online, managing online customers has become ever more difficult. Firms usually look for the most advanced ways to...

Mobile Web Watch 2012 – Study by Accenture

Thanks to better mobile technology, better gadgets, better connectivity, mobile devices are becoming a fast paced medium of access to the world of the...

[Marketing Concepts]7 Cs of e-marketing

Like the 7 P’s of traditional marketing, there are 7 C’s of e-marketing. These 7 C’s are the fundamental aspects to understand the complexities...

[Marketing Terms] What is Inside Sales?

Inside sales means sales  done remotely or virtually.  It can be referred to as the selling over phone or the web without traveling to...

Social Media Marketing – Relationship Based or Transactional?

You get a transfer to a nearby town which is a 4 hour drive. You have to move in to the new place with...

Accel invest in BigTree Entertainment

Aug 23, 2012:  Accel Partners invested Rs 100 crore in Mumbai based online ticket company Bigtree Entertainment. The new deals marks one of the...

Battle of the Gadgets over ebay – Who Won last year?

In my earlier write-up I mentioned the top items being bought and sold over this online marketplace. Diving a bit deeper, the focus will...

Expert Views

ESOP worth $10 million announced by Razorpay for 750 current and...

On Thursday the fintech major announced their third ESOP, which will benefit a total of 750 current and previous employees. ESOP worth...

Ivo Ivanov on OTT and VoD, and gaming growth in India...

DE-CIX is an internet exchange operator whose international chief executive officer Ivo Ivanov said that the consumption of data in India has...