Advertising Innovation Tag - Passionate In Marketing https://www.passionateinmarketing.com/tag/advertising-innovation/ Marketers in Conversation Mon, 19 Jan 2026 08:10:36 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://pimwp.s3-accelerate.amazonaws.com/2025/01/cropped-PIM-Logo-32x32.png Advertising Innovation Tag - Passionate In Marketing https://www.passionateinmarketing.com/tag/advertising-innovation/ 32 32 Omnicom Media Selects Samba TV for First-to-Market TV Data Initiative in India https://www.passionateinmarketing.com/omnicom-media-selects-samba-tv-for-first-to-market-tv-data-initiative-in-india/ https://www.passionateinmarketing.com/omnicom-media-selects-samba-tv-for-first-to-market-tv-data-initiative-in-india/#respond Mon, 08 Dec 2025 01:59:24 +0000 https://www.passionateinmarketing.com/?p=653604 Samba TV, the global leader in AI-driven media intelligence, and Omnicom Media have announced a strategic research and development partnership to bring Smart TV data capabilities to India’s rapidly evolving media landscape. This first-to-market initiative integrates Samba’s comprehensive viewership intelligence into Omnicom’s media planning, measurement, and activation solutions to solve the premiumization challenge of today.  […]

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]]> https://www.passionateinmarketing.com/omnicom-media-selects-samba-tv-for-first-to-market-tv-data-initiative-in-india/feed/ 0 Ritz Media World Unveils ‘Contenaissance’, an AI-Powered Creative & Pre-Viz Studio https://www.passionateinmarketing.com/ritz-media-world-unveils-contenaissance-an-ai-powered-creative-pre-viz-studio/ https://www.passionateinmarketing.com/ritz-media-world-unveils-contenaissance-an-ai-powered-creative-pre-viz-studio/#respond Tue, 25 Nov 2025 13:38:07 +0000 https://www.passionateinmarketing.com/?p=650295 25 November,2025,New Delhi : Ritz Media World (RMW), one of North India’s leading creative agencies for over 17 years, today announced the launch of Contenaissance—its AI-enabled creative and pre-visualisation studio that helps brands cut campaign turnaround time and bring ideas to life with greater accuracy and clarity. Contenaissance has been developed to support today’s fast-paced […]

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]]> https://www.passionateinmarketing.com/ritz-media-world-unveils-contenaissance-an-ai-powered-creative-pre-viz-studio/feed/ 0 14 Years Young: Excellent Publicity Pulls a ‘Nayak’ Move, Appoints a 14-Year-Old CEO for a Day! https://www.passionateinmarketing.com/14-years-young-excellent-publicity-pulls-a-nayak-move-appoints-a-14-year-old-ceo-for-a-day/ https://www.passionateinmarketing.com/14-years-young-excellent-publicity-pulls-a-nayak-move-appoints-a-14-year-old-ceo-for-a-day/#respond Mon, 03 Nov 2025 10:20:33 +0000 https://www.passionateinmarketing.com/?p=643302 When most companies turn 14, they celebrate with cake and confetti. Excellent Publicity decided to celebrate with curiosity, courage, and change. To mark its 14th anniversary on 1st November, 2025, the advertising powerhouse appointed a 14-year-old CEO for a day, because at 14, you’re not old enough to play safe, but you’re wise enough to […]

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]]> https://www.passionateinmarketing.com/14-years-young-excellent-publicity-pulls-a-nayak-move-appoints-a-14-year-old-ceo-for-a-day/feed/ 0 Amazon Ads and ETBrandEquity Launch ‘FunnelEdge’ – Redefining Full-Funnel Advertising for the Modern Marketer https://www.passionateinmarketing.com/amazon-ads-and-etbrandequity-launch-funneledge-redefining-full-funnel-advertising-for-the-modern-marketer/ https://www.passionateinmarketing.com/amazon-ads-and-etbrandequity-launch-funneledge-redefining-full-funnel-advertising-for-the-modern-marketer/#respond Thu, 30 Oct 2025 10:49:55 +0000 https://www.passionateinmarketing.com/?p=642236 Mumbai, India – October 30, 2025 – In a move set to transform how brands approach customer engagement, Amazon Ads has joined forces with ETBrandEquity to unveil ‘FunnelEdge’ – an always-on thought leadership platform dedicated to advancing the art and science of full-funnel advertising. As the advertising landscape grows increasingly complex, FunnelEdge emerges as an […]

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]]> https://www.passionateinmarketing.com/amazon-ads-and-etbrandequity-launch-funneledge-redefining-full-funnel-advertising-for-the-modern-marketer/feed/ 0 Fevicol Hijacks Global Louvre Museum Heist Conversation with Iconic Real-Time Marketing Post https://www.passionateinmarketing.com/fevicol-hijacks-global-louvre-museum-heist-conversation-with-iconic-real-time-marketing-post/ https://www.passionateinmarketing.com/fevicol-hijacks-global-louvre-museum-heist-conversation-with-iconic-real-time-marketing-post/#respond Wed, 29 Oct 2025 10:30:38 +0000 https://www.passionateinmarketing.com/?p=641849 Fevicol has once again demonstrated its legendary real-time marketing prowess by cleverly responding to the recent Louvre Museum jewel heist that captured global attention. Created and conceptualised by Schbang, the post playfully suggests that if the jewel’s display case had been secured with Fevicol, the theft would have been “Mission: Impossible” – a smart reference […]

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