TAM media research Tag - Passionate In Marketing https://www.passionateinmarketing.com/tag/tam-media-research/ Marketers in Conversation Tue, 03 Feb 2026 12:03:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://pimwp.s3-accelerate.amazonaws.com/2025/01/cropped-PIM-Logo-32x32.png TAM media research Tag - Passionate In Marketing https://www.passionateinmarketing.com/tag/tam-media-research/ 32 32 Radio suffers a stark de-growth in ad volumes in 2020 https://www.passionateinmarketing.com/radio-suffers-a-stark-de-growth-in-ad-volumes-in-2020/ https://www.passionateinmarketing.com/radio-suffers-a-stark-de-growth-in-ad-volumes-in-2020/#respond Sun, 14 Jun 2020 13:53:24 +0000 https://www.passionateinmarketing.com/?p=364032 The research of the TAM reveals that there is a steady decline in the ad volume of Radio for the past few years. Gujarat was the most active state followed by Maharashtra in brand advertising on the radio while southern states together accounted only 28 percent of ad volumes on the radio. The period from […]

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