It’s that time of year again. The Nykaa Hot Pink Sale is back! And this time, it’s bigger, better, and bursting with the season’s hottest deals. Going live at 4 PM on 18th July, this is India’s most-awaited beauty event with up to 60% off across 1900+ brands, exclusive gift-with-purchase offers, and once-a-year markdowns on beauty’s most wanted.
From international icons and trending skincare to homegrown hits and cult-favourite cosmetics, this year’s sale is a beauty playground. On the luxury front, you’ll find savings worth screaming about. Charlotte Tilbury is serving flat 25% off across bestsellers, while M.A.C fans can enjoy flat 20% off on full sizes. Clinique is offering up to 25% off, plus a Buy 2, Get 1 Free on select skincare staples. Score cult hydration heroes from LANEIGE at 15% off or more, and NARS is going all out with a flat 15% off across the range. YSL Beauty joins the lineup with up to 10% off, and an exclusive buy 2, get 15% off.
Of course, what’s a Hot Pink Sale without Nykaa’s most-loved brands? Lakmé is here with up to 60% off, a free gift on ₹499+, and extra 10% on combos. Maybelline New York gives up to 45% off + gifts on ₹799+, while Nykaa Cosmetics goes all in with up to 50% off + free gifts on ₹499+. Products from Kay Beauty will be up to 35% off + a free gift on ₹1,199+, and e.l.f. Cosmetics comes through with a full Buy 1 Get 1 Free treat.
Bodycare lovers can enjoy a minimum 50%off on bestsellers on on Bath & Body Works and flat 60% off on bestsellers from Victoria’s Secret. Haircare gets the luxe treatment with Dyson offering ₹14,000 off on the Corrale straightener, while L’Oréal Paris and TRESemmé drop up to 40–50% off with additional tiered savings.
For skincare junkies, the steals are real. Dot & Key is offering flat 25% off + a free face wash on ₹399+. Plum is giving a minimum 20% off plus free gifts worth ₹699, while there’s a 25% off on bestsellers from Beauty of Joseon, Cetaphil will be giving up to 30% off and two minis on ₹999+, while CeraVe ups the game with two minis on ₹1,199+.
And that’s just the beginning. Expect new drops, exclusive bundles, and blink-and-you’ll- miss-it flash deals dropping daily. The more you shop, the more you score, with tiered freebies ranging from mini mascaras to luxe skincare kits. It’s not just a sale, it’s the most rewarding beauty experience of the year.
And it’s not just beauty, Nykaa Fashion joins the Hot Pink Sale with up to 80% off on global brands, top deals across bestselling styles, and daily giveaways you won’t want to miss. From your makeup bag to your wardrobe, this is your moment to wishlist, shop, and save, across beauty and fashion, only on Nykaa.
Prive Platinum and Gold members get early access starting 17th July at 4 PM, so you can score your favourites before they sell out. Everyone else, get ready to hit “add to cart” the moment the clock strikes.
The Hot Pink Sale 2025 is live across Nykaa stores, app, nykaa.com, and nykaafashion.com, because when it comes to beauty, one pink box is never enough.
