Branding & Advertising
Case Study: The cheesy campaign ‘Send Noods’: How it failed
Kraft removed a sexually suggestive advertisement off the internet following an immense sense of backlash on social media. The ad was called...
Case Studies
Expert Views
Inflation will moderate, to be below 6% in July
Chief Economic Adviser K V Subramanian has said that headline inflation will be below 6 percent in July but will remain above...
Life Insurance: Data analytics for customized solutions
Pandemic has not been denied as the real catalyst for change in every economic, social, and personal sense. For all the uncertainties...
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