Branding & Advertising
Boomer to make chewing gum cool inside the home
Chewing gum brand Boomer being advertised after six years. The brand has held on to its famous ‘Boom Boom Boomer’ catchline, but...
Case Studies
Expert Views
Bajaj Auto records improvement in sales and export
Bajaj Auto, India’s leading manufacturer of two-wheeler and
three-wheeler is already starting to see a strong
re-growth in demand together both international as well...
Marketing Tokyo Olympic 2020 digitally
The 2020 Tokyo Olympic will always remain in the history books since it is the first time that the Olympic Games are...
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