Branding & Advertising

L’Oréal delegates Aseem Kaushik as India Overseeing Chief

 L'Oréal today reported the arrangement of Aseem Kaushik as Overseeing Chief for India, succeeding Amit Jain who has chosen to resign this...

Case Studies

Expert Views

Sprite finds place among top 3 soft drinks brands of Coca-Cola                                           

Sprite has joined ThumsUp and Kinley as one of all Coca-Cola India's pinnacle tender drinks manufacturers. The carbonate logo's sales surged 41.7%...

Netflix hastens Basic with Ads plan launch to take on Disney+

Netflix is taking a metric system to its new announcement-supported videotape-on-call (AVOD) provider, with the USA interpretation priced at$6.99 per month, that...