Avon announces the launch of its latest skincare innovation – Anew Platinum Lift & Tighten Serum, co-created with DERMATOLOGISTS and SCIENTISTS, a creamy-based high-performance facial serum designed to deliver visibly firmer, smoother and more contoured skin.
Powered by Biopolymers for an instant lifting effect that lasts all day and Protinol™ Technology that offers a dual collagen boost, the serum helps visibly restore years of collagen loss and strengthen the skin’s surface. In consumer trials, 8 out of 10 women experienced a noticeable tightening and firming sensation in just 2 weeks.
With continued use, it enhances elasticity, redefines facial contours and improves overall skin resilience especially suited for mature skin (age 50+) & all skin types. The lightweight, fast-absorbing creamy glides effortlessly onto the skin, making it a perfect fit for all skin types.
Thoughtfully formulated to be cruelty-free and crafted for the mindful beauty lover, this breakthrough launch redefines at-home anti-aging with the power of a facelift—now bottled for everyday use.
Also available in a convenient trial size, the Avon Anew Platinum Lift & Tighten Serum delivers visible lift and firmness with advanced Paxillium Technology. Ideal for travel or first-time users, it helps restore youthful facial contours.
Key Features & Benefits:
- Instant Lift That Lasts All Day: Biopolymers help deliver a visible lifting effect immediately upon application.
- Dual Collagen Boost: Protinol™ Technology works deep to restore years of collagen loss and strengthen the skin barrier.
- Defined Facial Contours: Skin feels firmer with increased elasticity and visibly enhanced facial definition.
- Universal Fit: Its creamy texture and a blend of nourishing ingredients delivers deep hydration to leave skin soft, smooth and supple effectively combating dryness linked to aging.
- Ethical Beauty Choice: 100% cruelty-free, staying true to clean and conscious skincare values.
- Lift and Tighten:8 out of 10 women agree it visibly firms and tightens skin for a lifted look that lasts.
Price: Full size (30 ml) – INR 3,299/-
Availability: https://www.avon.co.in/products/avon-anew-platinum-lift-tighten-lifting-serum-30ml
Trial size pack (10ml) – INR 999/-
Availability: https://www.avon.co.in/products/avon-anew-platinum-lift-tighten-lifting-serum-trial-size-10ml?_pos=3&_sid=74d9ff8c3&_ss=r
