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EMotorad Reimagines Rannvijay’s Reality Show Moment with the Ranger Electric Cycle that’s Made for More

Pune, India – 13/11/2025 – EMotorad is back with a new campaign, and this time, they’ve teamed up with one of India’s most iconic faces, Rannvijay Singha. Known for his sharp wit and daredevil attitude, Rannvijay is the perfect match for the Ranger, EMotorad’s latest electric cycle designed to conquer every road, trail, and adventure.

In the ad, Rannvijay channels his well-known reality TV persona, bringing the intensity and excitement that fans love. He’s joined by a look-alike of another popular reality star, and together, they dive into the world of adventure that Ranger offers. The campaign showcases not only the e-cycle but also the excitement and sense of ownership that come with it.

Much like Rannvijay’s approach to life, always full throttle, no holding back, the Ranger embodies the same qualities. Built for those who crave more from every ride, whether in the city or on rugged paths, the Ranger is designed for the Gen Next who demand durability, performance, and style.

“When I first saw the Ranger, it instantly felt familiar, bold, rugged, and full of character,” said Rannvijay Singha. “It’s not just about getting from one place to another; it’s about how you feel on the way. The Ranger has that attitude, it’s solid, stylish, and made for those who stop at nothing. Just like me, it’s Made For More.”

“Rannvijay is the epitome of adventure, toughness, and fun, qualities that are at the heart of the Ranger,” says Kunal Gupta, Co-Founder and CEO of EMotorad. “This campaign isn’t just about selling a cycle, it’s about bringing a twist to an iconic reality show that does justice to Rannvijay’s on-screen as well as off-screen personality.”

EMotorad continues to lead the charge in the e-mobility sector, delivering products that challenge the conventional and provide riders with the freedom to explore new possibilities. With the Ranger, EMotorad is inviting riders to go further, go bolder, and to experience the thrill of an e-cycle that’s truly Made For More.

Passionate in Marketing
Passionate in Marketinghttp://www.passionateinmarketing.com
Passionate in Marketing, one of the biggest publishing platforms in India invites industry professionals and academicians to share your thoughts and views on latest marketing trends by contributing articles and get yourself heard.
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