Mumbai, February 2026: Creativefuel has been recognized as a Great Place To Work® Certified™ organisation, achieving the milestone at a time when the company is expanding its capabilities and strengthening its position as a bootstrapped, independent creative and media partner for leading consumer brands.
Founded in 2020 as a social media and culture-first agency, Creativefuel has since evolved into a profitable, media-led organisation with over 350 employees across content, media, community, and marketing functions. Its integrated model enables brands to operate across the entire marketing value chain from pop culture and storytelling to large-scale campaigns and on-ground media.
Over the past year, the company has completed multiple strategic acquisitions as part of its long-term growth strategy, deepening its capabilities and accelerating its transition into a category-leading independent network.
Creativefuel works with a diverse portfolio of brands including Balaji Wafers, JioHotstar, and Priyagold, reflecting its growing relevance across both social media-first and traditional marketing ecosystems.
The Great Place To Work® certification, based entirely on anonymous employee feedback, reflects high trust across credibility, respect, fairness, pride, and camaraderie and comes during a phase of organisational expansion and capability building.
Despite remaining fully bootstrapped, the company has continued to invest in systems focused on merit-led hiring, internal mobility, cross-functional ownership, and leadership accessibility as it scales its operations.
Commenting on the recognition, Tushar Sukhramani, Founder & CEO, Creativefuel, said:“We’ve always spoken about building a people-first organisation, but culture isn’t something you claim, it’s something your team validates. This certification matters because it comes directly from our employees. It proves that we’re not just talking about being a great place to work, we’ve built systems and an environment where peope genuinely feel it.”
The recognition underscores Creativefuel’s focus on building a high-trust, high-ownership environment while shaping a new-age creative and media organisation designed for sustained, long-term growth.
As the company continues to expand its media and community-led verticals, it remains focused on strengthening leadership development, structured learning programs, and collaborative operating systems that support both performance and people experience.
