Bringing together skincare and individuality, BIODERMA has partnered with actor and skincare enthusiast Aaditi Pohankar. Known for her versatile on-screen presence, Aaditi brings a skincare philosophy that is intuitive and effortless, where each step works in quiet harmony blending performance, personal care, and dermatological efficacy into a routine that feels as natural as second skin.
Rooted in ecobiology, NAOS guides BIODERMA in developing skincare that respects the skin’s ecosystem and strengthens its natural resilience.
BIODERMA, the pioneer behind micellar technology, introduced Sensibio H2O in 1995, a revolutionary product that simplified cleansing while respecting the skin’s natural balance. Over the years, it has become a staple in skincare routines worldwide. Complementing this is the Pigmentbio Foaming Cream, designed to gently cleanse, exfoliate, and enhance skin radiance.
At the heart of this collaboration is the idea: “I Found My Own Way.”
Together, the two products form “The Celeb Glow Combo”:
- Sensibio H2O as the first essential step for effective makeup removal
- Pigmentbio Foaming Cream as the follow-up for cleansing and glow enhancement
A key extension of the campaign also highlights the versatility of Pigmentbio Foaming Cream as a quick 2-minute mask, built around the thought: “Glow that doesn’t need lighting.”
Speaking on the collaboration, Aaditi Pohankar shares, “As an actor, my skin goes through a lot long hours, heavy makeup, constant changes. Over time, I’ve realised that simple, effective skincare works best for me. BIODERMA’s Sensibio H2O micellar wter and Pigmentbio Foaming Cream fit seamlessly into my routine. It’s all about finding what truly works for you and owning it.”
Adding to this, Roshan Kunder, Director of Marketing, E-commerce, and Modern Trade, NAOS India, shares:
“At BIODERMA, we believe skincare is deeply personal. Our collaboration with Aaditi Pohankar reflects a shared philosophy of authenticity and efficacy- where simple yet dermatologically advanced routines empower individuals to find what truly works for their skin. With Sensibio H2O and Pigmentbio Foaming Cream, we aim to bring together gentle cleansing and visible radiance in a way that fits seamlessly into everyday life.”
This partnership reinforces BIODERMA, a NAOS brand’s commitment to dermatological expertise while celebrating real, individual skincare journeys where efficacy meets authenticity.
Sensibio H2O – Price – 899/- for 250ml
Bioderma Sensibio H2O is a gentle micellar water for sensitive skin that removes makeup and impurities in one step while respecting the skin barrier, leaving it clean, fresh, and comfortable.
Pigmentbio Foaming Cream – Price – 1199/- for 200ml
Bioderma Pigmentbio Foaming Cream is a brightening exfoliating cleanser for hyperpigmented, sensitive skin that helps reduce dark spots and prevent their return. Enriched with AHAs and gentle micro-exfoliants, it cleanses, smoothens, and enhances radiance without stripping moisture, leaving skin soft and even-toned.
Campaign film: https://www.instagram.com/p/DW_gnMBiOjt/
About Bioderma
BIODERMA is a NAOS brand whose mission is to lastingly preserve healthy skin. With the utmost respect for the skin’s natural balance, their care products are developed using a positive approach without compromising on dermatological safety. The products are subject to systematic safety and efficacy tests. All the products undergo tolerance tests under the supervision of independent expert dermatologists, allergists and toxicologists from around the world. Over the last few years, more than 1000 clinical studies have been undertaken in almost 30 different countries. They led to regular publications in leading scientific journals. BIODERMA relies on NAOS’s research and innovation network.
Each day, more than 80 international partners from elite universities, prestigious research centres and innovative start-ups work together with the teams in Aix-en-Provence. The knowledge and expertise in cutaneous biology is constantly growing thanks to this regular contact with the latest scientific advances in skin health, our understanding of healthy skin functions, and skin’s sensitivity, disfunctions, regeneration and everyday protection. The brand works with healthcare professionals from across the globe who share the vision of ecobiology. Dermatologists, paediatricians, oncologists, hospital staff and pharmacists are all involved and enthusiastically take part in research programmes. Together, driven by the same approach, BIODERMA attempts to better understand the origins of skin imbalances to pave the way for new dermatological innovations and to investigate revolutionary solutions. The constant progress made in this fundamental research enables them to better serve everyone’s skin and health, step by step.
About NAOS
When he created the first BIODERMA and INSTITUT ESTHEDERM products in 1977, Jean-Noël THOREL (pharmacist-biologist) paved the way for active cosmetics by integrating biology into cosmetics for the first time, with the aim of shifting the paradigm. NAOS and its three brands – BIODERMA, INSTITUT ESTHEDERM and ETAT PUR – claim a unique approach: ecobiology. A combination of skin biology and ecology, ecobiology takes an innovative look at skin care, considering the skin as an ecosystem in permanent interaction with its environment. Rather than overtreating the skin, we must support it to live and allow it to regain its natural balance over time, whatever the environment. NAOS is now an international company that has become a major player in the skincare industry thanks to its innovations and ecobiological expertise. Present in more than 100 countries, NAOS has chosen a single design and manufacturing site, NAOS Les Laboratoires, in Aix-en-Provence (France) to control the quality and unique design of its products. Inspired by life and driven by the heart, NAOS is a shareholder foundation whose purpose is to help realise human potential.
