Mumbai, 13th May 2026: India’s media landscape has a new benchmark. BIG FM stormed the 15th ACEF Global Customer Engagement Summit and Awards 2026 with 63 awards across 8 categories – the most commanding performance by any network at this year’s edition – crowned by the coveted title of ‘Radio Network of the Year’. The wins are a resounding industry endorsement of BIG FM’s bold transformation from a beloved radio brand into an omnichannel content and engagement powerhouse.
The awards spanned BIG FM’s full creative range: regional and Bharat-led programming, integrated brand campaigns, digital innovation, experiential engagement, branded storytelling and the RJ-driven audience communities that have become the network’s most distinctive asset. On-ground initiatives rooted in local culture and language emerged as standout performers, reflecting BIG FM’s rare ability to operate with national scale and neighbourhood intimacy simultaneously. The recognition of its RJs as influential voices – personalities who spark conversations that travel well beyond the microphone – points to a platform whose human capital is as strong as its content.
ACEF Global, now in its 15th year, is widely regarded as one of the most rigorous and credible benchmarks for excellence in customer engagement and communication. BIG FM’s haul of 63 wins is not just a number; it is a signal. In an industry where relevance is being continuously renegotiated, where audiences move fluidly between audio, video, social and live experiences, BIG FM has chosen to move with them — and the industry has taken note.
Ashit Kukian, CEO, BIG FM, said, “The media landscape today demands platforms that can move fluidly across audio, digital, social and on-ground experiences while still staying authentic to the audience. That has been our focus at BIG FM. These 63 awards are not just wins for individual campaigns or initiatives, they are recognition of the larger ecosystem we have built, one that prioritises storytelling, participation and cultural relevance at every touchpoint. We are proud to be recognised by the industry and even more excited about the future as we continue to innovate, collaborate and create meaningful audience experiences at scale.”
About BIG FM
BIG FM, a brand of Reliance Broadcast Network Limited which is a wholly owned subsidiary of Sapphire Media Limited, reaches 340+ million listeners across 67 stations, making it India’s largest single-brand radio network with unparalleled national penetration. This transformation, underlined by four core pillars content, music, soundscape and technology positions BIG FM as a dynamic multimedia platform. With a reimagined brand song by the versatile Sushant Divgikar (aka Rani Ko- HE-Nur), BIG FM infuses vibrant energy and an upbeat tempo, perfectly capturing its philosophy of Dhun Badal Ke Toh Dekho. Through its various campaigns and IPs, the platform continues to uphold its position as an inspirer; and a catalyst for driving meaningful conversations. In recent years, the network has taken a significant leap in the digital space by leveraging technology and AI-driven innovations to deliver personalized and immersive content experiences with initiatives such as Super Duper Dhamaka, BIG Dhun and BIG Bingo Cricket. Pioneers in impactful storytelling, BIG FM offers a diverse range of original shows, including Dhun Badal Ke Toh Dekho, Suhana Safar with Annu Kapoor, Yaadon Ka Idiot Box with Neelesh Misra, BIG Golden Voice, BIG Marathi Bioscope with Subodh Bhave,etc. Its occasion-based programming, CSR initiatives and innovative campaigns consistently resonate with audiences, earning accolades at prestigious industry platforms such as the ABBYs, E4M Golden Mikes, India Audio Summit & Awards, New York Festivals and ACEF Awards. Recently, BIG FM was awarded as the ‘Radio Network Of The Year’ at the ACEF Awards 2026.
