MUMBAI / GLOBAL: Kaala Ghoda Films, the Mumbai-based creative and marketing company combining storytelling, behavioral psychology, neuroscience, data and technology, has appointed Anup Jain as Head of Global Sales, marking a significant step in the company’s ambition to build an international client and commercial footprint.
The appointment comes as Kaala Ghoda Films enters its next phase of growth, expanding beyond its established work across creative, film, branded content and marketing to pursue larger international mandates from global brands, agencies and enterprise clients.
Anup brings more than 16 years of leadership experience spanning Corporate Travel, Hospitality and Enterprise Services, with senior roles at Landmark Group Dubai, Thomas Cook, Riya Travel & Tours, Vihangs Palm Club & Hotel and DuDigital Global. Across these businesses, he has managed and influenced commercial portfolios representing more than ₹490 crore ($60M+) in cumulative P&L, building experience across complex markets, enterprise relationships and high-value business environments.
At Kaala Ghoda Films, his mandate extends beyond conventional sales. Anup will build the company’s global commercial architecture, developing international acquisition channels, strengthening enterprise relationships, leading strategic RFPs, creating cross-border partnerships and building a sales organization capable of taking Kaala Ghoda’s creative capabilities into larger global markets.
His appointment also reflects a deliberate shift in how Kaala Ghoda Films intends to compete internationally. The company has built its proposition around the intersection of creative storytelling, behavioral psychology, neuroscience, data and technology, with capabilities spanning brand strategy, content, film, performance marketing and digital experiences. The next challenge is translating that multidisciplinary capability into a scalable global business.
“International expansion requires more than having great creative work. It requires the commercial infrastructure, relationships and discipline to consistently compete for-and win-high-value opportunities.” said Anup Jain, Head of Global Sales, Kaala Ghoda Films. “Kaala Ghoda has built a distinctive creative and strategic capability. My role is to build the global engine around it, creating the right partnerships, entering the right markets and turning that capability into long-term international business.”
Kaala Ghoda Film’s leadership sees the appointment as an important inflection point in the company’s evolution from a creative-led business into a globally oriented marketing and content company.
“Anup brings something we believe is critical for our next chapter: the ability to understand complex businesses, navigate enterprise decision-making, and turn relationships into sustainable commercial opportunities.” said Kaala Ghoda Films’ leadership. “We don’t want to simply export Indian creative talent to international markets. We want to build a company that can compete at the highest level of the global creative and marketing ecosystem.”
With Anup Jain leading its global commercial strategy, Kaala Ghoda Films is positioning its next phase around a simple ambition: to combine the depth of Indian creative talent with the commercial sophistication required to build lasting global partnerships.
