Mumbai, 29th May 2025: BREEZER, the iconic brand synonymous with colorful energy and playful connections, announces the launch of BREEZER Tribe — new brand platform that brings together fashion, culture, and community to celebrate self-expression and the joy of connections.
Launched ahead of Friendship Day, BREEZER Tribe is a celebration of the bonds that define us – from our inner circles to our digital crews. At the heart of BREEZER Tribe is a merchandise line designed for a generation that values authenticity, creativity, and community. Bursting with bold colours and expressive designs, the range reflects BREEZER’s signature spirit of playful connections.
Bringing the spirit of the Tribe to life, BREEZER has premiered its latest music video titled 10’1. Featuring a powerful lineup of creators and artists who embody the Tribe’s ethos – including reality TV star & fashion sensation Uorfi Javed, DJ and content creator Dev Raiyani, actress Chum Darang, Kannada rapper Rahul Dit-O, acclaimed record producer Zero Chill, and desi hip hop sensation Yashraj – this bold, new anthem amplifies the celebration of identity, style, and connection.
“With BREEZER Tribe, we’re creating a space full of good vibes, bold looks, and real connections. It’s where young India can show off their style, have fun, and just be their unfiltered selves. With playful designs, vibrant energy, and a beat you can’t ignore, it’s where self-expression turns into celebration. As we look ahead, BREEZER Tribe will grow into a cultural engine — bringing together creators, communities, and experiences that shape the way young India connects, celebrates, and expresses itself with BREEZER” said Daksh Bhardwaj, Brand Manager, BREEZER.
With exclusive drops, creator collabs, and on-ground experiences rolling out across India, BREEZER Tribe invites everyone to celebrate their vibe — and vibe with their tribe.
Watch the ‘10’1’ video now on BREEZER’s YouTube and Instagram channels, and get ready to vibe with your tribe in style this Friendship Day.
Join the Tribe. Celebrate your vibe. #BreezerTribe #MyKindaVibe
