New Delhi, 12th August 2025: India’s cleanest seafood brand, Dam Good Fish is turning up the passion in home kitchens with its new campaign, “7 Days, 7 Craves“. The campaign includes seven new bold, regionally inspired flavours, each designed to correspond to a day of the week, with a uniquely craveable seafood experience.
Inspired by regional favorites like fiery Andhra-style Masala Fry, tangy Konkan Green Chilli Fish, and rich Goan Recheado Bangda, Dam Good Fish is introducing seven bold new flavors: Chili Garlic, Garden Mint, Cajun-Spiced, Kali Mirch, Smoky Charcoal, Achari, and Spicy Grill. These twists offer a fresh take on everyday seafood and elevate every meal with effortless flair.
“We wanted to solve the weekday dinner problem with something exciting, but easy,” shared Shailesh Patel, Co-founder of Dam Good Fish. “By launching seven new flavour variants, each rooted in India’s diverse regional culinary traditions, we’re making it easier—and tastier—for people to fall in love with fish again, and hopefully, with fish forever.”
Each variant under the 7 Days, 7 Craves campaign features:
✅ Naturally grown or wild-caught fish, free from antibiotics and preservatives
✅ Authentic, clean-label marinades, crafted using traditional Indian spices
✅ Chef-curated convenience, with pre-marinated, ready-to-cook options for quick, fuss-free meals
✅ Sustainably sourced, 100% fresh catch from India’s freshwater dams
Dam Good Fish continues to stay true to its mission—delivering ethically harvested, high-quality seafood while supporting local fishing and farming communities.
Whether you’re a working professional short on time or a home cook craving variety, 7 Days, 7 Craves is set to become your new weekly ritual.

