Mumbai, 6th March, 2026 – Gulf Oil Lubricants India Limited, a Hinduja Group Company and a leading player in the lubricants industry, today announced the extension of its long-standing partnership with the Chennai Super Kings (CSK). The association will continue with Gulf now being the Official Lubricants Partner of the franchise for the next four years. With this renewal, Gulf extends one of the most enduring brand associations in the history of the India’s premier T20 competition.
Gulf’s journey with the Chennai Super Kings spans across thirteen seasons, making it one of the most sustained and visible brand partnerships in the league’s ecosystem. Over the years, the collaboration has built strong brand equity for Gulf and connected the brand with one of the most passionate and loyal fan bases in world cricket. The renewed partnership further strengthens the shared commitment of both organizations to engage millions of cricket fans across the country through innovative campaigns, fan-first initiatives, and high-impact brand experiences.
Consumer engagement has always been a key focus for Gulf, and this partnership serves as a platform to connect meaningfully with millions of fans across the country while strengthening its consumer brand.
Ravi Chawla, Managing Director & CEO, Gulf Oil Lubricants India Limited, said, “Gulf’s 13-season journey with CSK reflects a relationship built on trust, shared passion, and mutual success. This partnership has consistently delivered far beyond the commercial contract, forging a deep emotional connection with the loyal CSK fan base and cricket enthusiasts across the nation. Continuing this association is a proud moment for Gulf as it reflects our global heritage of supporting performance sports and iconic teams that inspire millions of fans.”
KS Viswanathan, Managing Director, Chennai Super Kings, said, “We are pleased to continue our long-standing association with Gulf, a partner that has been with us through many memorable seasons. Over the years, Gulf has consistently brought creativity and energy to the partnership while engaging with our fans. We look forward to strengthening this relationship over the next four years. We are really pleased about how it has come together”
As the partnership enters a new phase, Gulf and Chennai Super Kings will continue to collaborate on integrated marketing campaigns, digital activations, and fan engagement initiatives designed to bring supporters closer to the team while reinforcing Gulf’s strong presence in the Indian market.
