New Delhi, October 23rd 2025 – Lakmē Salon, in collaboration with designers Ridhi Bansal and Mohit Rai of ITRH, brought “Noor – A Signature Bridal Collection” to life on the runway at Lakmē Fashion Week x FDCI 2025 on 11th October. The event celebrated bridal artistry, combining couture craftsmanship with modern beauty in a visually stunning showcase. The much-anticipated showcase culminated with Tabu as the showstopper, bringing the collection’s narrative to a resplendent close.
The runway came alive as models graced the stage in ITRH’s maximalist ensembles, each piece adorned with Sheesh Pushida Jaal mirror work, gotta patti, dabka, zardozi, and patta patti, layered on antique Benarasi brocade and tissue, and accented with Navratan polki. The collection’s bold textures and intricate embellishments captured the spotlight, creating a radiant interplay of light, movement, and artistry.
The signature ‘Noor’ beauty looks were created by Lakmē Salon in close collaboration with the designers, ensuring each couture outfit was perfectly harmonized with luminous, jewel-inspired makeup, radiant skin, and embellished hair crafting — a blend of sleek buns, intricate braids, and retro waves accented with regal and floral elements. The combination of couture and beauty brought to life the essence of Noor — empowering brides to shine with confidence, sophistication, and timeless glamour.
Spanning seven distinct styles — from Hollywood waves and sleek ponytails to Dutch braids and voluminous textures — the looks showcased a palette of velvet-glow skin, holographic eyes, and metallic nude lips, mirrored braids, big hair, Hollywood bun with roses reflecting the modern bride’s balance of grace and glamour.
Mr. Vipul Chaturvedi, CEO, Lakmē Lever, commented: “Noor is a celebration of every bride’s radiance, and today’s showcase was a powerful reflection of that vision. Our collaboration with ITRH came together seamlessly—combining couture brilliance with Lakmē Salon’s artistry to create bridal looks that are both trendsetting and timeless. From velvet skin to metallic lips and holographic eyes, we’ve reimagined bridal beauty for the modern Indian woman, and we’re proud to be part of her journey.”
Designer Riddhi Bansal, mentioned: “ITRH has always been about taking the soul of Indian craft and giving it a voice that feels powerful, modern, and fearless. For Lakmē Fashion Week, we wanted to celebrate the expertise of our artisans by pushing boundaries while staying rooted in heritage. This collection is our ode to craftsmanship in its boldest, most unapologetic form – where tradition meets contemporary expression.”, mentioned Designer Ridhi Bansal
Designer Mohit Rai said, “At ITRH, our journey has always been about weaving tradition into a new narrative. With Sheesh Pushida Jaal we wanted to capture the drama and splendour of Indian craftsmanship -thousands of mirrors coming together to form a living tapestry. For me, this collection is not just fashion, it’s a statement – a celebration of the heritage we carry and the confident modernity we believe in.”, mentioned designer Mohit Rai
Ms. Gayetri Chakravarty, National Creative Director – Make-Up, Lakmē Lever, added: “Seeing Noor come alive on the runway was a celebration of the brilliance every bride carries within her. Inspired by the timeless beauty of jewels, we crafted makeup looks that didn’t just complement ITRH’s bridal couture — they elevated it. The collection showcased makeup that merges heritage artistry with contemporary finesse — from luminous velvet skin that glows from within, to reflective metallic eyes that bring drama and depth, and soft, sculpted features paired with muted yet impactful lips. These looks went beyond surface beauty, creating an aura of understated glamour while allowing each bride’s natural radiance to shine. It was truly a joy to witness how our makeup and ITRH’s designs came together to create a runway of richness, elegance, and radiant artistry.”
Ms. Audrey D’Souza, National Creative Director- Hair, Lakme Lever said, “The Noor collection allowed us to create hairstyles that perfectly complemented the grandeur of ITRH’s couture. From sleek, sculpted buns and intricate braids to cascading retro waves adorned with jewel-toned accessories and florals, every look was designed to enhance the bride’s elegance and complete her radiant, timeless aura.”
The event was a celebration of heritage craftsmanship and modern beauty leaving the audience mesmerized by a stunning tapestry of couture and artistry at the Lakmē Fashion Week x FDCI 2025.
