INDORE, INDIA, 12th February 2026 — Lotus Electronics, a premier name in the retail electronics landscape, has officially launched its highly anticipated Valentine’s week showcase, titled “Love Apple Love Lotus.” Running from February 10th to February 15th, 2026, this strategic initiative is designed to put the world’s most advanced technology—including the newly debuted iPhone 17 series and M5-powered MacBooks—within reach of every consumer through a sophisticated combination of in-store discounts, bank cashbacks, and GST input benefits. By introducing a revolutionary EMI per day financing model, the brand is transforming the way customers perceive high-end tech ownership, moving from a luxury investment to a manageable daily expense.
Speaking about the campaign, Mr. Gaurav Pahwa, Director of Lotus Electronics, emphasized that the goal is to bridge the gap between aspiration and ownership. He noted that by integrating ICICI and Axis Bank cashbacks with substantial exchange bonuses, the brand has achieved unprecedented effective pricing, such as bringing the iPhone 17 (256GB) down to an effective price of ₹42,797 with a daily EMI of just ₹112. He further highlighted that for business professionals, the GST input benefits provide an additional layer of savings, ensuring that the latest features & specifications of the Apple ecosystem are more accessible than ever before.
The campaign features a massive range of deals across the entire Apple portfolio. Professional users can secure the Apple MacBook Air M4 (13.6″) at an effective price of ₹49,033, which translates to a daily EMI of ₹253, while those seeking the pinnacle of mobile photography can opt for the iPhone 17 Pro (256GB) in Cosmic Orange at an effective price of ₹85,169 with a daily EMI of ₹361. Even the fan-favorite iPhone 15 (128GB) sees a dramatic price correction to an effective price of ₹22,084, costing a mere ₹99 per day. For those prioritizing portable creativity, the Apple iPad 11th Gen (WiFi, 128GB) is available at an effective price of ₹25,882 with an EMI of ₹46 per day.
The wearables and audio categories are equally compelling during this event. The Apple Watch Series 11 (46mm) in Jet Black is offered at an effective price of ₹35,170, costing ₹175 per day, while the Apple Watch SE 3 (44mm) is available at an effective price of ₹20,221, or just ₹101 per day. For immersive sound, the AirPods Pro 3rd Gen are priced at an effective price of ₹18,852 with a daily EMI of ₹34, and the all-new AirPods 4 reach a stunning effective price of ₹9,386, costing a negligible ₹17 per day.
To facilitate these incredible prices, Lotus Electronics has introduced clear exchange value conditions to ensure customers maximize their old device’s worth. To qualify for the top-tier exchange bonus—which reaches ₹10,000 for MacBooks and ₹6,000 for iPhones—the old device must have a Base Exchange value exceeding ₹13,001 or ₹15,001, depending on the model. By combining these logistical efficiencies with a deep focus on features & specifications, Lotus Electronics remains the definitive destination for Apple enthusiasts this February.
