May 10th 2025: This Mother’s Day, Pepperfry, India’s leading furniture and home décor brand, has launched a heartfelt campaign titled Trying to Get It Right. The film captures the delightful chaos that often accompanies our efforts to make Mom feel special.
In the ad, we see family members bustling around, attempting to create the perfect surprise for their mother. From setting up elegant crockery to arranging plush silk pillow covers, every detail is thoughtfully planned. However, things don’t always go as intended—dishes wobble, decorations fall—but it’s all part of the charm. These relatable moments highlight that it’s not about perfection; it’s about the love and effort we put in.
Pepperfry subtly showcases its range of home products throughout the film, emphasizing how the right pieces can enhance these special occasions. Whether it’s a beautifully set dining table or cozy cushions, these items help turn ordinary moments into cherished memories.
The campaign reminds us that while our plans might not always go smoothly, the genuine intention behind them is what truly matters. It’s a celebration of the small, sincere gestures that express our appreciation for the mothers in our lives.
So, this Mother’s Day, remember that it’s okay if things aren’t perfect. What counts is the love and thoughtfulness behind every action. After all, it’s the effort to ‘get it right’ that makes the day truly special.
