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CTV
Tag: CTV
Articles
Integral Ad Science earns industry’s first MRC Accreditation for CTV viewable impressions
Passionate in Marketing
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May 19, 2023
0
Branding and Advertising
Next-generation CTV and OTT monetisation platform announced by Magnate
Aditi Singh
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February 9, 2023
0
Articles
This Lunar New Year, CTV Will Become More Mainstream for Southeast Asian Marketers
Passionate in Marketing
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January 20, 2023
0
Consumer Behavior and CRM
How associated television is the IT thing for advertisers, sponsor
R A Eshwar
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October 6, 2022
0
Branding and Advertising
Havas, MiQ, & Samsung Ad unveil brand lift study on TV
Abhinandana R
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July 16, 2022
1
Branding and Advertising
India’s Video Metrix Multi-Platform now includes CTV measurement from Comscore
Adithi Shanmughan
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June 25, 2022
0
Branding and Advertising
Interactive Avenues joins forces with the Affle mediasmart platform
Sambhu Chandrasen
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July 3, 2021
0
Branding and Advertising
What advertisers mean as a result of Google’s rejection of post-cookie identifiers
Ananthu B S
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March 8, 2021
0
Entertainment
As marketers jump to CTV, the Trade Desk notices record spending
Mahima Thankam Raju
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February 23, 2021
0
Branding and Advertising
Advertisers favor CTV purchases over streaming start-ups with established media outlets
Mahima Thankam Raju
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February 22, 2021
0