New Delhi, 29th January 2026: OPPO India continues the momentum of its recently launched Reno15 Series with a new campaign, ‘Hat-trick Ki Tayyari’. Bringing together popular Indian cricketers Tilak Varma and Arshdeep Singh, alongside digital creator and cricket commentator Sahiba Bali, OPPO joins the nation in cheering for Team India during cricket’s biggest moment.
Ahead of the T20 World Cup kick-off on 7th February and the upcoming Indian Premier League (IPL), the campaign engages fans through culturally resonant moments. It builds on the growing excitement around a potential historic hat-trick moment, fuelled by recent successes across Indian men’s and women’s cricket. The campaign places the Reno15 Series at the heart of the game—where cricket preparation spills beyond nets, drills and strategy into moments of humour, banter and expression. Reno15 becomes an active enabler of expression – capturing cricket as it is lived, shared and celebrated.
Designed as a series of short films that reflect how today’s audiences engage with cricket content, each film opens with Sahiba’s playful question, “Hat-trick ki tayyari kaise karte hain?”, setting the tone for a series of unconventional prep challenges. Stepping in as an unexpected coach, Sahiba pushes Tilak and Arshdeep out of their comfort zones through quirky, desi games—from friendly rounds of Twister to favourites like Seven Stones (Pithu). These everyday moments turn into playful challenges that test reactions, build camaraderie and spark spontaneous banter, bringing wit, relatability and energy to cricket preparation.
Structured as four short films of 20 seconds each, the campaign rolls out between 29th January – 2nd February 2026 as a high-frequency burst across OPPO India’s social platforms, with extended visibility on YouTube and OTT platforms. The first film is now live on Tilak Verma’s page and can be viewed here.
All four films can be viewed here.
The Reno15 Series’ advanced imaging and video capabilities are woven into the storytelling, reinforcing OPPO’s ability to capture fast, spontaneous, in-the-moment content without disrupting the flow. From telephoto zoom that brings fans closer, to 4K 60fps video for fast-paced action, and AI Pop-Out that adds depth and drama to everyday moments, the Reno15 Series adapts effortlessly to the energy of each situation. Powered by ColorOS, the experience remains smooth and intuitive, enabling users to capture, edit and share instantly.
Commenting on the campaign, Sushant Vashistha, Head of Product and Digital Marketing, OPPO India, said, “Cricket remains the most powerful cultural touchpoint in India, especially during the World Cup and IPL. With ‘Hat-trick Ki Tayyari’, we wanted to be part of that collective cheer – celebrating the energy and optimism that binds the nation. Tilak Varma and Arshdeep Singh embody the fearless, forward-looking spirit of India’s youth, while Reno15 reflects the confidence, self-expression and spontaneity that define young India, making the storytelling feel natural, relevant and culturally rooted. Together, they strike a rare balance between composure and playfulness, bringing credibility and relatability to the storytelling.”
Introduced in 2019, the OPPO Reno Series has built its equity around intuitive camera innovation for a growing global community of over 130 million users. With each new generation, Reno continues to evolve with changing lifestyles and content behaviours, bringing together powerful imaging, intelligent features, standout design and reliable performance. The Reno15 Series carries this legacy forward, staying true to what Reno has always stood for: technology that keeps pace with how people live, move and capture what matters to them.
