Mumbai, April 23, 2026: Shoppers Stop, India’s leading premium fashion, beauty and gifting retailer, has elevated Mr. Biju Kassim as the Managing Director & CEO of Global SS Beauty Brands Limited (GSSBB)
In addition, he led the launch of Global SS Beauty Brands Limited (GSSBB), a wholly owned subsidiary of Shoppers Stop, which has rapidly emerged as India’s fastest growing and leading distribution platform for global beauty brands. Partnering with some of the world’s most prestigious brands, GSSBB continues to witness strong growth momentum.
Commenting on the appointment, Mr. Nirvik Singh, Chairman at Shoppers Stop Ltd., said, “Biju brings a wealth of experience in the beauty industry, along with a strong understanding of the premium and luxury segments. His appointment will provide strategic direction as we continue to strengthen our beauty portfolio and scale Global SS Beauty Brands. We are confident that his leadership will add significant value and drive the business to the next phase of growth.”
Mr. Biju Kassim said “I am excited to take on this new responsibility at a time when the premium beauty landscape in India is evolving rapidly. Global SS Beauty Brands is a key strategic pillar for Shoppers Stop as we continue to build a future ready beauty ecosystem.
Our focus will be on further elevating our portfolio of global brands, enhancing consumer experiences, and driving meaningful growth across markets. We remain committed to bringing the best of global beauty to Indian consumers while building deeper relevance and engagement in this dynamic market.”
ABOUT Global SS Beauty Brands Limited
Global SS Beauty Brands Limited (GSSBB) is a wholly owned subsidiary of Shoppers Stop Limited, India’s premium fashion, beauty, and gifting omnichannel destination. The core mission and vision of GSSBB is to be an authority in the Indian luxury beauty market and the partner of choice for leading international brands. Staying true to its vision, GSSBB focuses on building strong retail ecosystems, fostering authentic representation, delivering world-class experiences, and driving consumer education—effectively bridging global brand aspirations with local consumer impact. GSSBB’s portfolio includes renowned international brands in partnership with L’Oréal International Division, spanning niche fragrances like Maison Margiela, premium brands such as Armani, Ralph Lauren, Azzaro; and premium skincare and makeup brands like Clarins and NARS among various other Global brands like Messi, Armaf, The Balm etc
About Shoppers Stop Limited
Shoppers Stop Ltd. is the nation’s leading premier retailer of fashion and beauty brands established in 1991. Spread across 113 department stores, the Company also operates 12 premium home concept stores, 73 Specialty Beauty stores of M.A.C, Estée Lauder, Bobbi Brown, Clinique, Jo Malone, NARS, ARMANI beauty, PRADA BEAUTY and SS Beauty, 85 Intune stores and 13 Airport doors, occupying area of 4.5 M sq. ft. Shoppers Stop is home to one of the country’s longest running and most coveted loyalty program ‘First Citizen’. The Company’s one-of-a-kind shopping assistance service, ‘Personal Shopper’ is revolutionizing the way Indian’s shop, bringing more value, comfort, and convenience to customer experiences. The brand’s diversified Omni channel offering spans over 800+ recognized and trusted brands across an incomparable range of products that together serve our overarching objective of delivering customer delight.

