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Edge by Croma expands its presence in Bengaluru with two new stores and exclusive launch offers

Customers can enjoy exclusive launch offers on Google Pixel 10, select smartphones, smartwatches and more

Bengaluru, November 11, 2026: Croma, the Tata Group’s trusted omni-channel electronics retailer, has strengthened its Bengaluru footprint with the opening of two new Edge by Croma stores at Nexus Shantiniketan and Nexus Whitefield. Built around the needs of today’s digitally connected consumers, Edge by Croma is a digital-first, neighbourhood retail format that blends convenience, speed and expert assistance into a seamless technology shopping experience. With these additions, Edge by Croma now has three stores in Bengaluru and five across India.

The Edge by Croma store at Nexus Shantiniketan is located at UGF018, Upper Ground Floor, Bengaluru, Karnataka – 560048. The second store is located at Unit GF21, Nexus Whitefield, Prestige Ozone, Whitefield Main Road, Bengaluru, Karnataka – 560066. To mark the openings, both stores are offering exciting deals and exclusive offers.

Customers can avail of the following offers until 3rd December:
At Edge by Croma, Nexus Shantiniketan:
• Buy select laptops and get freebies worth up to ₹22,000*.
• Get up to 10% off* for students on select laptops.
• Customers can also enjoy exclusive launch offers on Google Pixel 10, select smartphones, smartwatches and more.
• Get a one-year extended warranty on select mobiles starting at ₹699*.
• Buy select smartphones and get a power bank worth ₹999 free*.

At Edge by Croma, Nexus Whitefield:
• Customers can also enjoy exclusive launch offers on Google Pixel 10, select smartphones, smartwatches and more.
• Get a one-year extended warranty on select mobiles starting at ₹699*.
• Buy select smartphones and get a power bank worth ₹999 free*.

“At Edge by Croma, we are bringing the latest technology closer to our customers. Whether they’re looking to upgrade to a new smartphone, shop the latest wearables, or find the right accessories, customers can now enjoy a faster, more convenient shopping experience right in their neighbourhood. Beyond exciting launch offers and great value, they also get access to trusted product advice, seamless service support and the assurance of shopping with Croma. These new stores are designed to make technology discovery and ownership easier, smarter and more rewarding for Bengaluru’s consumers,” said Mayank Sangani, Chief Business Officer – Stores, Infiniti Retail Ltd.

The store will be open daily from 11:00 AM to 9:00 PM. For more information, visit the new stores at Nexus Shantiniketan and Nexus Whitefield, Bengaluru, or log on to www.croma.com

Offers valid on select brands, categories, and models and until the stock lasts. Terms and conditions apply.

About Croma:

Infiniti Retail Ltd. is India’s first large-format electronics retailer in India operating under the brand name Croma. With over 560+ stores across 200+ cities, the company continues to open new stores to expand its presence nationally. Croma offers its customers a world-class ambience to shop both in-store and staged at www.croma.com, and allows for a seamless omnichannel shopping experience. Through its deep integration with the Tata Neu ecosystem, products from Croma are also available on the Tata Neu app and Big Basket. Croma has been featured among the 100 most valuable Indian brands by Brand Finance India 100 report for three years in a row.

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