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Perfetti Van Melle to launch new ‘Batti Jalo’ campaign for Mentos on digital media

March 5, 2013: Companies are increasing looking at the digital space to promote their company and brands and the latest to join the bandwagon...

Trends in Marketing: Digital Media

Youngsters usually tend to know more about the latest happenings or trends that surround their growth through the use of digital media. Digital media...

Digital media spending on the rise

Something new always emerges up in the present scenario. The environment keeps changing according to the things that come up.Who knew Mark Zuckemberg's, Facebook...

Digital media advertising surging ahead in 2012

India is all set to surge ahead in digital media this year. According to GroupM India, leading media buyer, the share of digital media...

Are cluttered web-pages killing digital media?

The President of SAY Media , Troy Young recently stated that with more and more ads being added by publishers on web pages, they aren’t...

Digital and broadcasting may recover faster than other media sectors: Expert View

Over the two months of lockdown due to the Covid-19 pandemic, there has been a spike in the media consumption on television...

Ignitee Digital to handle social media campaigns of Fujifilm India

Jan 15, 2013: Ignitee Digital Services have joined hands with Fujifilm India to manage their digital communication and social media campaigns. Fujifilm which already...

Upgraded ad policy by Government helps print media

It is yet another welcoming thought when the government introduced a new policy that mainly speaks about 80% of the companies funds...

Fork Media Group comes up with ContextAds

Recently, Fork Media Group, a Media Tech product, announced the launch of ContextAds, which is going to be a programming platform to sanction the...

MP Tourism launches ‘Sab Kuch Jo Dil Chah’ digital campaign.

Madhya Pradesh Tourism launched its latest ‘Sab Kuch Jo Dil Chah’ digital campaign. This multistage digital campaign with its concept focuses to...

Expert Views

Bajaj Auto records improvement in sales and export

Bajaj Auto, India’s leading manufacturer of two-wheeler and three-wheeler is already starting to see a strong re-growth in demand together both international as well...

Marketing Tokyo Olympic 2020 digitally

The 2020 Tokyo Olympic will always remain in the history books since it is the first time that the Olympic Games are...