Mumbai, August 12, 2025: ABP Network, one of India’s leading media conglomerates, has partnered with its long-standing partner Robin Hood Army (RHA) for #MissionSankalp78, a nationwide movement to empower underserved communities and transform public spaces in celebration of India’s 78th Independence Day.
By bringing together citizens, corporate houses, and media partners, the mission aims to create tangible, lasting change across the country. This year, the mission seeks to reach 78 lakh citizens while transforming 78 public spaces into hubs of culture, learning, and hope. Across India’s rural heartlands and underserved urban pockets, RHA’s 3 lakh-strong volunteer base, fondly called “Robins”, will be serving meals, rations and essentials to those with the least access to resources, ensuring dignity and nourishment for millions.
Simultaneously, Robins will revitalize parks, libraries, playgrounds and heritage sites, and establish skill development centers and safe learning spaces for children, turning neglected areas into community-driven assets for future generations.
Since RHA’s inception, ABP Network has been a steadfast supporter of its mission, consistently amplifying its campaigns, mobilizing public sentiment and shining a national spotlight on the change being created at the grassroots level. Leveraging its vast media presence, ABP Network plays a pivotal role in inspiring citizens to participate, spreading awareness about the initiative’s scope, and rallying support from diverse sections of society.
This partnership has helped RHA strengthen its capacity to serve more people and expand its reach into communities that need it most. Through #MissionSankalp78, ABP Network and RHA continue to champion the vision of an inclusive India, one where every citizen has the opportunity to live with dignity, access opportunities and thrive in a vibrant, united community.
To join #MissionSankalp78 as a volunteer, send “Hi” on WhatsApp to +91 8971966164.
ABOUT ABP NETWORK:
An innovative media and content creation company, ABP Network is a credible voice in the broadcast & digital sphere, with a multi-language portfolio of news channels reaching 528 million individuals in India (Source BARC, TG-2+, Mkt- All India, FY 24-25, Cume. Reach). ABP Studios, which comes under the purview of ABP Creations – the content innovation arm of the network – creates, produces, and licenses original, path-breaking content outside of news. ABP Network is a group entity of ABP, which was incorporated almost 100 years ago and continues to reign as a leading media company.
