26 May 2026: Erum Kidwai steps into a new leadership role as Chief Marketing Officer (CMO), reinforcing the company’s commitment to strengthening leadership from within and recognizing in house talent.
Erum Kidwai has been leading the company’s integrated marketing, brand, communications, and customer engagement strategies as AFLI continues its transformation journey focused on growth, innovation, and customer-centricity.
With over two decades of experience, Erum Kidwai has played a key role in enhancing AFLI’s brand visibility, driving impactful campaigns, and building stronger stakeholder engagement across platforms.
With this elevation, AFLI further strengthens its core leadership team as it continues to expand its market presence and deepen customer trust in an increasingly competitive insurance landscape.
About Ageas Federal Life Insurance
Ageas Federal Life Insurance, one of India’s leading private life insurers offers a diverse range of wealth management, protection, and retirement solutions to individual and corporate customers. Ageas Federal Life Insurance Co Ltd is a joint venture of Ageas, a multinational insurance giant based out of Europe and Federal Bank, one of India’s leading private sector banks.
Having commenced operations in 2008, Ageas Federal was able to achieve breakeven within just five years; the Company’s passion for innovation and growth helped it achieve this feat. Through a nationwide network of 3,770+ branches including partner bank branches, and a sizeable network of advisors, Ageas Federal Life Insurance has achieved presence across the length and breadth of the country. As of March 31, 2025, the Company has issued over 19.71 lakh policies with a sum assured of over ₹ 27,558 crores. Ageas Federal Life Insurance has total assets under management of over ₹18,956 crore and a robust capital base of over ₹800 crores as of March 31, 2025

