Thursday, July 17, 2025
HomeBusinessAmbuja Cements Empowers Sankrail Woman Farmer To Build A Thriving Multi-Income Enterprise

Ambuja Cements Empowers Sankrail Woman Farmer To Build A Thriving Multi-Income Enterprise

Krishna Bodok of Mohisgot village moved from subsistence paddy farming to off-season vegetable cultivation using poly tunnels and scaffolding.

West Bengal, 16 June 2025: Ambuja Cements, the cement and building material company of the diversified Adani Portfolio, as part of its CSR initiatives, is proud to spotlight the inspiring journey of Krishna Bodok, a homemaker-turned-entrepreneur from Mohisgot village in Sankrail block, West Bengal. What began as a single community meeting transformed her livelihood into a diversified agricultural enterprise generating Rs 2.5–3 lakh annually.

Encouraged by Ambuja Cements’ CSR team, Krishna adopted poly tunnel farming to grow off-season vegetables, followed by scaffolding for creepers like cucumber and bitter gourd. Her consistent reinvestment and training enabled her to lease land, diversify into exotic vegetables, and later expand into poultry and goat rearing.

Krishna’s journey exemplifies Ambuja Cements’ grassroots approach to rural empowerment—providing training, tools, and knowledge to women farmers to help them shift from survival-based farming to profitable, self-sustaining agri-businesses.

Author
Authorhttp://www.passionateinmarketing.com
Passionate in Marketing, one of the biggest publishing platforms in India invites industry professionals and academicians to share your thoughts and views on latest marketing trends by contributing articles and get yourself heard.
Read More
- Advertisment -

Latest Posts