Mumbai, November 24, 2022: Vishesh Sharma, the CMO of one of India’s leading diversified financial services providers Ashika Group, was felicitated with ‘Most Influential Marketing Leaders’ at the 9th edition of the World Marketing Congress & Awards on 22nd November 2022. Vishesh was honored for his exemplary leadership and distinct marketing approach. He was presented with the award in the presence of senior professionals and peers across the industry.
The felicitation ceremony was a two-day event from 22nd to 23rd November 2022 at Taj Lands End, Mumbai. The annual event recognizes, shares, and confers exceptional work done by marketing experts in taking their brands into the digital era. This year, the theme was ‘ Sustainable Marketing for a Competitive Edge in Hyperactive Times.’
An esteemed journalist, who later went on to hold the position of Chief Marketing Officer, Vishesh Sharma, is a creative and result-oriented leader with a passion for innovation and expertise in people-centric communications. He has over fourteen years of experience in building brands and repositioning companies for desired results.
Upon receiving the award, Vishesh Sharma, CMO at Ashika Group, said, “In this evolving business landscape, it is more important than ever for brands to employ digital-first marketing strategies. A major percentage of our audience is now present on digital platforms. Reaching them through engaging, interesting, and informative content is the way to go. I believe that voice, vernacular, and videos are the three pillars that will drive marketing over the next few years. It is a great honor to be recognized among the most influential marketing leaders by World Marketing Congress. This is the motivation we need to keep going and instilling sustainable approach in our strategies for a competitive edge.”