26th May’26, New Delhi, India: Ayuvya, a wellness brand that’s Ayurveda-inspired yet built for modern and convenient health solutions, has announced the launch of its newest thing, Diabo Plus Shots, and along with it a pretty dynamic DVC campaign titled “DITCH THE JUICE, TAKE THE SHOT.” The whole idea is pretty straightforward; it’s meant for diabetic consumers who want a simple, hassle-free kind of wellness help, and the campaign basically shows how smart daily wellness can slip into busy lifestyles without anyone having to drop their routine support.
Since diabetes is becoming an increasingly common lifestyle concern across different age groups, the campaign also wants to bring up awareness about staying consistent with wellness habits and getting timely daily support. Ayuvya says that handling wellness well usually depends not only on the formulation itself but also on how effortless it is for consumers to keep their schedule on track, especially when they are travelling, working, or just stuck in those busy everyday lives.
Built as a one-of-a-kind sugar control supplement, Diabo Plus Shots are mostly centered around portability and easy usage, and they’re made for diabetic consumers who quite often get stuck trying to stay consistent with their wellness routine. The handy ready-to-drink format makes it simple to bring along and use anytime, anywhere, while they’re traveling, working, or just juggling hectic schedules. And unlike the conventional wellness supplements that usually show up in bulky bottles, Diabo Plus Shots blend effectiveness and convenience.
Speaking on the launch, the Co-Founder of Ayuvya, Ms. Pawanjot Kaur said, “Diabo Plus Shots were created with a very clear understanding of the modern diabetic consumer’s lifestyle. People today want wellness solutions that are not just effective but also convenient enough to carry everywhere and consume without disrupting their routine. With Diabo Plus Shots, we wanted to build a one-of-a-kind sugar control supplement that solves for portability, ease of usage, and consistency so consumers do not end up missing their wellness support. At the same time, we also wanted to bring meaningful product innovation into the Ayurveda category, where such consumer-focused formats are still relatively uncommon.”
Centered around the message “DITCH THE JUICE, TAKE THE SHOT,” the campaign reflects Ayuvya’s bigger idea of keeping Ayurveda-inspired wellness more lifestyle-friendly for today’s consumers. In the Ayurveda world, product innovation has often stayed limited. But Ayuvya is among the first brands that are actively pushing the whole category ahead by rolling out newer consumer-centric wellness formats. These blends take traditional Ayurvedic principles and then turn them into something that feels practical and usable in real life.
Those compact shots are definitely portable, and they’re easy to consume, but they are also formulated to support metabolic wellness in a way that’s meant to actually work. So it’s not only handy, but it’s also functional for everyday routines.
The Diabo Plus Shots are made to help support overall metabolic wellness. They assist in managing after-meal sugar levels, support healthy insulin functioning, keep glycemic steadiness more stable, and basically optimize metabolic activity. Through the new DVC campaign, Ayuvya also highlights how small and consistent wellness habits can create a real difference when they’re backed by convenient, easy-to-use wellness formats.
And now, with the launch of Diabo Plus Shots, the brand continues that same push on modern Ayurvedic wellness solutions. Here, old health wisdom meets the kind of convenience, portability, and even innovation that people today usually expect. One can include these shots in their daily wellness routine as supplement care alongside prescribed medication, depending on individual health needs.
Youtube Link: https://www.youtube.com/watch?v=xaw_3jVU9_0
Instagram Link: https://www.instagram.com/reel/DYjjdsNukTz/
About Ayuvya:
Ayuvya was founded in 2022 by Astha Jain, Pawanjot Kaur, and Tanishk Pandey. From a vision to bring authentic Ayurvedic remedies to the world, the brand emerged from a personal health journey. With its headquarters located in Hauz Khas Village, New Delhi, the company currently boasts a team of over 150 dedicated employees.
The inception of Ayuvya started when one of the founders, Pawanjot Kaur, was diagnosed with Eczema and Psoriasis. Frustrated by the chemical-based treatments available in the market, Pawanjot embarked on a spiritual journey to Varanasi, where she was miraculously cured by a Vaidya using traditional Ayurvedic remedies. Inspired by her healing experience, she teamed up with her college friend, Astha Jain, to create Ayuvya. Astha Jain assumed the role of CEO & Founder, Pawanjot Kaur took on the role of CTO & Co-Founder, and Tanisk Pandey joined as CMO & Co-Founder.
