India, February 17, 2026: India’s leading luxury gaming and entertainment brand ‘Deltin’ brought its signature entertainment-led experience to the Goa Street Circuit as the official ‘Entertainment Partner’ for the Indian Racing Festival (IRF), held on February 14th and 15th 2026. The high-octane collaboration combined the energy of India’s only four-wheel racing league ‘IRF’ with India’s only listed luxury gaming and entertainment brand ‘Deltin’, with curated hospitality and immersive entertainment, extending the race weekend beyond the track into a larger lifestyle experience.
The event witnessed an estimated footfall of 10000 over the race weekend while live broadcasts on Star Sports and JioHotstar reached across 20+ countries.
As part of the partnership, Deltin created entertainment-led lifestyle experiences at the event which provided guests a chance to experience the ‘Deltin Life’ with premium views of the live races, gourmet dining options, and a vibrant social atmosphere that enhanced the excitement of the track events.
The thrill extended off the track with an F4 car from the Kichcha’s Kings Bengaluru team showcased at the Deltin Royale jetty as an interactive engagement opportunity to the visitors of Deltin Royale, giving guests a closer connection to the sport while extending the race-day experience beyond the circuit. Deltin Also offered exclusive discounts to their visitors to experience the first ever formula race in Goa.
The race weekend featured six franchise teams — Hyderabad Blackbirds, Kichcha’s Kings Bengaluru, Chennai Turbo Riders, Speed Demons Delhi, Goa Aces, and Kolkata Royal Tigers — with celebrity co-owners adding star power and nationwide fan engagement.
Commenting on the partnership, Akhilesh Reddy, Chairman & MD Racing Promotions Private Limited, said: “The Goa Street Race represents the evolution of motorsport in India — where sport meets culture, entertainment, and scale. Partnering with Deltin has elevated the spectator experience, seamlessly blending high-octane racing with entertainment. This collaboration reflects our shared vision of creating destination-led sporting spectacles that resonate with new-age audiences.”
Manoj Jain, Chief Operating Officer at Delta Corp Limited, said:
“Our association with the Indian Racing Festival reflects a natural synergy between two dynamic platforms that thrive on thrill, energy, lifestyle, and premium experiences. The Goa Street Circuit Race of India Racing Festival provided an ideal setting to demonstrate how curated entertainment can meaningfully enhance a large-format sporting event — creating elevated, memorable moments for guests both on and off the track.”
Arindam Basu, VP – Marketing at Delta Corp, added:
“Motorsport today represents far more than competitive racing; it has evolved into a powerful cultural and lifestyle phenomenon. Through this partnership, we aimed to integrate the thrill of speed with immersive entertainment, reinforcing Deltin’s broader vision of experiential engagement and strategic brand associations.”
The association reflects Deltin’s broader experiential strategy — aligning with marquee properties that celebrate energy, thrill, culture, and contemporary lifestyle. The collaboration was designed to extend race-day excitement into Goa’s premium entertainment ecosystem and forms part of Deltin’s continued focus on creating meaningful engagements at the intersection of entertainment, hospitality, and lifestyle.
