Mumbai, India – April 16, 2026: In a vibrant celebration of creativity and self-expression, DOMS Industries Ltd marked World Art Day with a large-scale, immersive initiative across KidZania Mumbai, KidZania Delhi NCR, and KidZania Dubai from April 11th to 15th, 2026—bringing alive the spirit of art through its central theme, “The World is Your Canvas.”
At the heart of this celebration was KidZania Mumbai, where the initiative unfolded as a dynamic, artist-led experience designed to inspire young minds. Kicking off on April 11th, the venue came alive with a series of engaging workshops led by emerging artists, each encouraging children to explore creativity in unique and unexpected ways. From experimenting with 3D art using DOMS Poster Colours to discovering how a single DOMS Inxjet Pen could transform a simple sketch into a larger-than-life “Building of Creativity,” children were inspired to think beyond boundaries. The concept of a canvas was also reimagined, with kids creating art on leaves, paper bags, and cardboard, embracing the idea that creativity can exist anywhere and everywhere. As the initiative progressed over the following days, KidZania Mumbai continued to buzz with energy, drawing participation not just from children but also from parents and influencers, many of whom were seen creating alongside their kids. The experience evolved beyond workshops into a shared celebration of creativity across age groups, reinforcing the campaign’s core philosophy in a truly participatory and immersive manner.
Adding further depth to the experience, DOMS successfully hosted an inspiring “Vision Board Workshop,” encouraging children to view art not just as a hobby but as a blueprint for life. The initiative also fostered a strong sense of community, with parents and influencers actively participating alongside children, turning the workshops into a shared celebration of creativity across age groups. Each participant was recognized with thoughtful giveaways, reinforcing confidence and joy in the process of creation, while the venue continued to buzz with energy throughout the multi-day engagement.
Extending this spirit beyond Mumbai, KidZania Delhi NCR hosted similarly engaging experiences, encouraging young creators to embrace the “World is Your Canvas” philosophy. Meanwhile, KidZania Dubai marked the occasion on April 15th with a thoughtful gesture, gifting a special goodie to every child visiting the park—serving as a reminder to never lose touch with their creative side.
Saumitra Prasad, Chief Marketing Officer DOMS Industries Ltd said “At DOMS, we believe that every child carries a unique spark of creativity waiting to be expressed. Through our World Art Day initiative across KidZania, we wanted to go beyond celebration and create immersive experiences that encourage children to explore, experiment, and express without boundaries. ‘The World is Your Canvas’ is not just a theme, it is a mindset we hope to nurture in every young mind. When children are given the right tools and encouragement, their imagination knows no limits, and that is where true ambition begins.”
Tarandeep Singh Sekhon, Chief Business Officer, KidZania India said “With DOMS, World Art Day at KidZania was a beautifully curated experience. The depth of creativity and family participation reflected a brand that truly understands its role in nurturing young minds. As a purpose partner, DOMS continues to set a high benchmark.”
Behind this large-scale initiative was a passionate marketing team that brought the idea to life with careful planning and creativity, supported by strong leadership vision. The seamless execution across cities reflected DOMS’ continued commitment to creating meaningful and memorable experiences for its audience.
DOMS didn’t just celebrate World Art Day, it created a movement that inspired children to express freely, explore endlessly, and truly see the world as their canvas.
