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Doodhvale Farms raises $1 million from Atomic Capital to build India’s vertically integrated daily-essentials brand

Funds to be deployed across market expansion, deeper channel penetration, product innovation and investment in AI and technology

Delhi/ Mumbai, 8thJuly 2026: Doodhvale Farms, a direct-to-consumer dairy and daily-essentials brand, has raised additional $1 million from its existing lead investor, Atomic Capital Fund I. The capital will be deployed across four areas: market expansion to widen reach, deeper penetration in existing channels, product innovation, and investment in AI and technology, from demand forecasting to route optimization, to strengthen affordability and reliability for customers.

India is the world’s largest producer of milk, yet one of the most fragmented when it comes to getting it to the consumer. For most households, what reaches the doorstep passes through a long, opaque chain, with little visibility into where the milk came from or what happened to it along the way. Doodhvale Farms was built to fix exactly that. By owning its supply chain end to end and lab-testing quality at every step, the company delivers milk and daily essentials that are fresh, traceable and honest which families can actually trust. That same promise now extends beyond dairy, into a growing protein range and everyday staples like atta and wood-pressed oils.

Over the past 12 months, Doodhvale Farms nearly doubled its direct-to-consumer business, driving ~65% growth in overall revenue. D2C now makes up close to 90% of the company’s revenue. Value-added products, everything beyond plain milk, have grown to nearly 35% of revenue, a sign that customers are trusting the brand with a widening share of their daily basket.

Commenting on the raise, Aman J Jain, Co-founder and CEO, Doodhvale Farms, said: “Every day, Indian families settle for less in the food they trust most, from milk to the protein their children need. Doodhvale Farms exists to end that compromise. Atomic backed the conviction early, and this round is us doubling down on it. The capital lets us reach more homes, widen our protein and essentials range, and use technology to make honest food more affordable. This was never just about milk. It’s about becoming part of how Indian households eat every day, without trading away quality to do it.”

Apoorv Gautam, Founder & Managing Partner, Atomic Capital Fund I, said: “We have backed Doodhvale Farms from an early stage, and this follow-on investment reflects our deepening conviction in the company. The team has demonstrated a rare ability to scale rapidly while maintaining strong unit economics, capital efficiency, and contribution-level discipline. In a market this large, when you see founders executing with such clarity and consistency, you double down.”

Doodhvale Farms operates fresh delivery across Delhi-NCR, Chandigarh, Ambala, Karnal and Meerut, and ships non-perishables like ghee and cold-pressed oils across India. Its expansion model is proving repeatable: new cities are reaching operational breakeven in under three months, giving the company a capital-efficient path to scale. Doodhvale Farms is now going deeper in the markets it serves while extending its daily-essentials range well beyond dairy.

The opportunity ahead is large. India’s daily-essentials market remains mostly unorganized, and Doodhvale Farms intends to go after it aggressively over the next 12 to 18 months, widening its protein and essentials range and reaching more households across more cities. The near-term goal is to more than double the business while strengthening unit economics, building toward a brand that defines how India buys its everyday food.

About Doodhvale Farms
Doodhvale Farms, a brand of Sanjeevani Dairy Farms Private Limited, is building one of India’s most trusted daily-essentials companies, starting with fresh dairy. Farm-led and vertically integrated, with lab-tested quality control at every step, Doodhvale Farms delivers farm-fresh milk, dahi, paneer and a growing range of high-protein products direct to households across Delhi-NCR, Chandigarh, Ambala, Karnal and Meerut, and ships everyday staples like ghee and cold-pressed oils across India. The company is on a mission to give Indian families protein-rich, everyday food they never have to compromise on.

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