Mumbai, India: Sofitel Mumbai BKC has announced the appointment of Ekta Kanchan as its Director of Marketing, reinforcing the hotel’s commitment to strengthening its brand presence and creating culturally relevant, experience-led marketing initiatives.
With over 13 years of experience spanning luxury hospitality, food-tech, F&B and the alco-bev industry, Ekta brings a diverse perspective to the role, having built integrated marketing and communications strategies across some of India’s leading hospitality and consumer brands.
In her new role, Ekta will lead the hotel’s overall marketing and communications strategy, with a mandate to elevate Sofitel Mumbai BKC’s positioning while driving greater visibility and commercial impact across rooms, dining, wellness, celebrations and key business segments. Her focus will include developing distinctive storytelling that celebrates Sofitel’s signature blend of French zest and local culture through integrated campaigns spanning digital, public relations, partnerships, experiences and data-led marketing.
Interestingly, the appointment marks a full-circle moment in Ekta’s professional journey. She began her career in hospitality as a Management Trainee in Sales & Marketing at Sofitel Mumbai BKC before expanding her expertise across hospitality, restaurants, food-tech and lifestyle brands. Over the years, she has held leadership roles with organisations including The Westin Mumbai Powai Lake & Lakeside Chalet – Marriott Executive Apartments, Marriott International, Hill Zill Wines, Dineout, Times Internet and Zomato India, building deep expertise in brand strategy, digital marketing, communications, partnerships and experiential marketing.
An accomplished marketing professional, Ekta’s expertise spans brand strategy and communications, integrated campaign planning, digital and social media marketing, influencer collaborations, content strategy, stakeholder management and ROI-focused marketing. Throughout her career, she has successfully led brand-building initiatives, developed high-impact experiential campaigns and created integrated strategies across hospitality, dining and lifestyle segments.
Her contributions to the industry have also earned significant recognition, including the Marriott Elite Award – Property Marketing Leader, APEC 2024 and the BW Hotelier Head of PR/Marcom of the Year – West Region 2024–25.
A graduate of the Institute of Hotel Management, Goa, with a Bachelor of Science in Hotel & Hotel Administration, Ekta also holds a Post-Graduate Diploma in Advertising & Graphic Design from Wigan and Leigh College, India.
Commenting on her appointment, Ekta Kanchan, Director of Marketing, Sofitel Mumbai BKC, said:
“Returning to Sofitel Mumbai BKC feels incredibly special, as this is where my journey in hospitality marketing first began. To come back more than a decade later in a leadership role is both a full-circle moment and an exciting new chapter. Sofitel has a distinctive ability to bring together French zest and local culture, and Mumbai offers an extraordinary canvas for that story. I look forward to working with the team to build meaningful experiences, strengthen the hotel’s connection with the city and create marketing that is as commercially relevant as it is creatively compelling.”
About Sofitel Mumbai BKC
A perfect mélange of the French way of life and warm Indian hospitality, the grandeur of Sofitel Mumbai BKC is reflected in its unrivaled facilities and personalized service from the heart. Strategically located in the city’s central business district – the Bandra Kurla Complex, Sofitel Mumbai BKC is designed specifically for the global traveler, offering multifaceted experiences in cuisine, entertainment and relaxation. 302 rooms and suites, cutting-edge meeting spaces, the Club Millésime Executive Lounge, a wealth of dining options, Sofitel SPA with L’OCCITANE, Sofitel FITNESS, a Hair & Beauty Salon, and a serene open-air pool, make this luxury hotel a haven for both business and leisure travelers.
About Sofitel
A pioneer of French luxury hospitality since 1964, Sofitel today embodies heartfelt and committed luxury with a French zest. A seamless blend of the richness of each local culture and the French joie de vivre, the brand delights travelers who appreciate delicacy and subtle refinement, offering them heartfelt and authentic service. At Sofitel, beauty is in the details: life’s simple pleasures such as gastronomy and sleep are art forms for an incomparable experience.
Sofitel now boasts more than 120 hotels, all elegant and unique, in the world’s most sought-after destinations. Among its most remarkable properties: Sofitel Le Scribe Paris Opera, Sofitel London St James, Sofitel Dubai The Obelisk, Sofitel Mexico City Reforma and Sofitel Ambassador Seoul. The brand also offers a selection of heritage luxury hotels under the Sofitel Legend banner, renowned for their timeless elegance and fascinating history, such as Sofitel Legend Old Cataract Aswan or Sofitel Legend Metropole Hanoi. More recently, the brand also unveiled its first Sofitel Residences, redefining luxury living with prestigious properties that combine elegant design with Sofitel’s renowned service and sophistication.
Sofitel is part of Accor, a world leading hospitality group counting over 5,500 properties throughout more than 110 countries, and a participating brand in ALL – Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.
