New Delhi, November, 2026: Envigo, a leading independent digital marketing agency, has won four Golds at the MADEX Awards 2026, securing the coveted Digital Agency of the Year title alongside three campaign-specific honours for its work with CitiusTech and Dr Kamaraj.
The recognition marks a significant milestone in Envigo’s journey, underscoring its ability to combine strategic thinking, creative execution and digital innovation to deliver impactful brand experiences across industries.
The agency secured Gold awards in four categories:
- Digital Agency of the Year: Envigo
- Best Digital-First Campaign: CitiusTech
- Best Social Media Brand Engagement: CitiusTech
- Best Use of Meta: Dr Kamaraj
Among the standout achievements were two Gold awards for Envigo’s work with CitiusTech, recognising the agency’s approach to digital-first communication and social media brand engagement. The campaign centred on a Mother’s Day employee storytelling initiative designed to move beyond conventional corporate messaging and create a more authentic emotional connection with audiences.
Envigo developed the campaign around real CitiusTech employees sharing personal stories about their mothers and the role they played in shaping their careers. Rather than relying on scripted or actor-led content, the campaign used genuine employee experiences and short-form video to bring a human dimension to CitiusTech’s communication. Envigo led the campaign concept, on-ground content production, video editing and social publishing, with the content structured for strong retention and audience engagement.
The campaign achieved a 3.4% engagement rate, reinforcing the effectiveness of employee-led storytelling in strengthening CitiusTech’s people-first positioning and creating meaningful engagement around a calendar moment.
Envigo’s Gold-winning campaign for Dr Kamaraj in the Best Use of Meta category further highlighted the agency’s ability to build a distinct digital presence through Instagram and Facebook. The campaign focused on establishing Dr Kamaraj as a credible, recognisable expert voice in men’s health while creating content that was highly relevant to a Tamil-speaking audience.
Envigo developed a Tamil-first content strategy built around real audience concerns rather than generic sexual wellness topics. The approach combined specialised expert-led communication with a consistent content and conversation framework across Instagram and Facebook, helping transform audience engagement into direct conversations and qualified leads. The strategy also focused on building Dr Kamaraj’s personal authority as a specialist with more than three decades of clinical expertise.
The strategy delivered a 93.77% increase in follower growth, demonstrating the impact of building focused, audience-specific content around expertise, relevance and trust.
Beyond the individual campaign wins, the Digital Agency of the Year recognition acknowledges Envigo’s wider capabilities across digital strategy, creative execution, performance marketing and integrated brand communication.
Commenting on the achievement, Saurabh Kumar, Founder & Director, Envigo, said, “Winning four Gold awards at MADEX 2026, including Digital Agency of the Year, is an incredibly proud moment for us. What makes this recognition particularly meaningful is that it celebrates both our individual campaigns and our collective capabilities as an agency. Our work with CitiusTech and Dr Kamaraj reflects our belief that effective digital marketing is not just about visibility, but about understanding audiences, creating meaningful engagement and delivering tangible business outcomes. These awards belong as much to our clients, who trust us with their brands, as they do to our teams, who consistently push the boundaries of what’s possible.”
The wins come at a time when brands are increasingly seeking digital partners capable of navigating a rapidly evolving marketing ecosystem, where AI-driven discovery, performance accountability, platform innovation and audience engagement are reshaping how businesses communicate.
With over 17 years of industry experience, Envigo has continued to expand its capabilities across search engine optimisation (SEO), generative engine optimisation (GEO), performance marketing, content, social media, marketing automation, and design and development.
The four Gold awards reinforce Envigo’s positioning as a strategic digital marketing partner focused on combining technology, creativity and data-led insights to help brands achieve measurable growth.
About Envigo
Founded in 2007, Envigo is a Gurugram-headquartered digital marketing agency providing integrated digital solutions to businesses across sectors including technology, BFSI, healthcare, real estate, retail, hospitality and education. Its capabilities span SEO, GEO, performance marketing, content, marketing automation, and design and development.
For more information, visit www.envigo.co.in.
