Flipkart Minutes is embracing the vibrant Navratri tradition with a creative twist on the
popular dance form, Garba. The brand has launched a striking OOH campaign featuring an
innovative billboard.
The billboard captures the essence of Garba, by mimicking its dance movements, all while
showcasing essential items for festival celebrations available on the Flipkart Minutes App.
The hoarding was paired perfectly with the witty tagline: “Go in circles only for Navratri.
Not for Navratri essentials.”
This eye-catching hoarding not only celebrates the energy of Navratri but also aligns
perfectly with Flipkart Minutes’ promise of ‘Everything in Minutes.’
The campaign has generated a buzz on social media, with many praising its clever copy and captivating visuals.
