National, 22nd April 2026 – G-SHOCK, the trailblazing watch brand known for its exceptional durability and design, introduces the GA-2100CM, a fresh evolution of the iconic GA-2100 that brings a contemporary edge to everyday wristwear.
Marking a first for the 2100 series, the watches feature G-SHOCK’s original camouflage pattern, with the signature ‘G’ mark subtly embedded within the design—adding a distinctive layer of identity to the timepiece.
Expanding the GA-2100 lineup, the series now introduces two new colourways: sand (GA-2100CM-5A) and grey (GA-2100CM-8A), continuing the model’s evolution through design-led updates.
Rooted in G-SHOCK’s philosophy of toughness, the GA-2100CM stands out with its original camouflage pattern, reflecting outdoor-inspired urban fashion such as gorpcore, while combining practicality with a clean, versatile aesthetic suited for active, everyday lifestyles. Defined by its signature octagonal bezel and hybrid analog-digital display, the design brings layered visual depth while remaining versatile, aligning with contemporary style sensibilities that move seamlessly between urban and outdoor environments.
The watch retains its slim, streamlined profile and incorporates Carbon Core Guard structure for enhanced strength, ensuring a lightweight yet highly durable build suited for all-day wear.
Equipped with world time across 31 time zones, a 1/100‑second stopwatch, countdown timer, Led light and 200M water resistance, the GA‑2100CM balances performance with style. The analog‑digital display enhances readability while maintaining a clean, modern aesthetic, making it a reliable companion for dynamic lifestyles. In line with evolving material innovation, select components incorporate bio‑based resin, reflecting a step towards more responsible design while maintaining G‑SHOCK’s performance standards.
G-SHOCK GA-2100CM-5A Watch Beige #4GA-2100CM-8A Attention to materials: Bio-based resin #7
For style-conscious consumers, the GA-2100CM series offers a seamless blend of rugged functionality and everyday versatility. Whether paired with streetwear or outdoor-inspired looks, the collection adapts effortlessly across settings, making it a strong addition to the modern wardrobe.
With the GA-2100CM Series, G-SHOCK continues to reinterpret its iconic designs through a contemporary lens, delivering watches that combine rugged performance with everyday style.
The GA-2100CM series, comprising GA-2100CM-5A and GA-2100CM-8A models, are priced at INR 10,995/- each. The collection is available at Casio India stores nationwide and online at
https://www.casio.com/in/watches/gshock/product.GA-2100CM-5A/
https://www.casio.com/in/watches/gshock/product.GA-2100CM-8A/
About G-SHOCK:
G-SHOCK, the pioneering timepiece that revolutionized the very concept of toughness.
In 1981, a daring challenge to prevailing norms ignited the genesis of G-SHOCK. Driven by Mr. Kikuo Ibe’s unwavering conviction that a watch could be crafted to withstand any shocks, Project Team Tough was formed to translate this vision into reality. Over a span of approximately two years, this team meticulously developed more than 200 prototypes. Their resolute efforts culminated in the breakthrough shock-resistant yet sophisticated and streamlined architecture we know today.
Since its inception, G-SHOCK has embarked on a relentless journey of evolution, ceaselessly pursuing greater resilience and bold stylish appeal across structure, materials, and functionalities. Envisioned in 1983, G-SHOCK now stands on the cusp of its 40th Anniversary in 2023, having left an indelible mark by retailing over 100 million watches across 100 nations. Strengthened by this remarkable legacy, G-SHOCK remains resolute in its quest for enduring strength, ever ready to conquer new frontiers of toughness.
About Casio India Co. Pvt. Ltd.:
Casio India Co. Pvt. Ltd. (CIC) is the Indian subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Casio India has established a dynamic presence in the Indian market since 1996, emerging as a leading and cherished consumer goods manufacturer. Casio India’s range of products include sales and marketing of Timepieces, Electronic Musical Instruments, Desktop Calculators, Scientific Calculators, Label Printers and Clocks.
Setting the benchmark for excellence, Casio India is dedicated to embodying the spirit of innovation and quality that defines the Casio legacy. With a strong commitment to its corporate creed of “creativity and contribution,” Casio has consistently translated this ethos into the creation of innovative products making a positive impact on society.
