New Delhi, 2 JANUARY – LAMY, the globally acclaimed German brand known for its timeless design and exceptional writing craftsmanship, is expanding its footprint in India. Celebrated in over 80 countries, LAMY reinforces its position as a premium lifestyle brand that elevates the everyday act of writing through thoughtfully designed tools.
Founded on the philosophy of creating “thinking tools,” LAMY designs products that inspire ideas, support creativity, and enrich personal expression across analog, digital, and hybrid environments. Since the introduction of the iconic LAMY 2000 in 1966, the brand has been synonymous with precision German engineering, minimalist design, and superior craftsmanship.
Commenting on LAMY’s expansion in India, Karl Siegel, Regional Sales Director, LAMY, said, “India represents one of the most dynamic and culturally rich markets for writing and creative expression. Our growing presence here reflects LAMY’s long-term commitment to supporting how people think, create, and communicate—through tools that combine purposeful design, enduring quality, and authentic German craftsmanship. Together with our trusted partner, FCE Lifestyles Private Limited, we are proud to bring the LAMY experience closer to Indian consumers and to strengthen our connection with a new generation of writers and design enthusiasts.”
LAMY’s Global Promise: Design. Made in Germany.
- Design: Bauhaus-inspired “form follows function” philosophy ensures products are modern, functional, and timeless.
- Quality: Technical innovation and uncompromising standards in materials and manufacturing ensure enduring performance.
- Made in Germany: All LAMY products are crafted at the Heidelberg facility, blending creative ingenuity with superior engineering.
Product Portfolio:
LAMY offers pens, inks, digital styluses, and writing accessories designed to meet diverse preferences, appealing to students, professionals, collectors, and design-conscious individuals. Each product combines functionality, ergonomics, and emotional appeal, placing LAMY above generic alternatives in the market.
Design Leadership & Recognition:
LAMY collaborates with world-renowned designers and has won over 100 design awards, cementing its reputation as a leader in functional and stylish writing instruments and accessories.
Presence oF LAMY in India:
LAMY has established a strong and growing presence in India through its network of five concept stores (boutique stores) located across key cities—Delhi/NCR (Connaught Place, Gurgaon, Noida), Bengaluru, and Pune. These concept stores offer an immersive brand experience, allowing customers to explore LAMY’s iconic writing instruments, design philosophy, and craftsmanship in a dedicated environment.
Beyond its standalone stores, LAMY products are widely available across premium stationery retailers pan-India, ensuring easy accessibility for students, professionals, and pen enthusiasts. The brand also enjoys a significant presence through Shop-in-Shop (SIS) formats at leading retail chains, including Starmark and Oxford Bookstore in Kolkata and select stores across the country. This reach is further strengthened by an extensive wholesale distribution network.
LAMY India – Operated by FCE Lifestyles Private Limited
FCE Lifestyles Private Limited is the official partner of LAMY Germany for India. Appointed as the exclusive authorized distributor, FCE manages:
- All five LAMY concept stores in India
- The official LAMY e-shop
- The complete retail and wholesale channel in the country
With a focus on premium customer experience, authentic brand representation, and nationwide availability, FCE Lifestyles ensures that LAMY’s values of design excellence, quality, and writing comfort are consistently delivered to the Indian market.
