18th October 2022: Expanding its viewing destinations in 2022, GOODTiMES has secured a partnership with Samsung India, to launch GOODTiMES TV on Samsung TV Plus, Samsung’s free ad-supported TV service (FAST). GOODTiMES will now be available to watch live on Samsung Smart TVs, smart phones and smart monitors, making viewing easy and on the go, or on the biggest screen in the house. Good Times will deliver Samsung Audiences 100% original India lifestyle content on channel 1375.
Arati Singh, Chief Executive Officer, GOODTiMES said, “The fight for the TV remote is an unending one and had to be resolved! We are very happy to announce that with this association, GOODTiMES will now be available on Samsung TV Plus. We create content that is highly aspirational, entertaining and informational, there is something for everyone who is #DesiAtHeart. We are your one-stop shop & the only you guide you need, every time you’re looking for lifestyle content ‘Made for Indians’, and with this partnership, all your shows are now at your fingertips on Samsung Devices. Stay tuned for more good times!”
Commenting on the collaboration, Kunal Mehta, Head Business Development, Samsung TV Plus India said, “We are very pleased to announce our partnership with GOODTiMES in our expanding line up of Indian content. With already over 22m connected TVs in India, projected to reach 40m in the next three years, FAST is gaining in consumer appeal. FAST mimics the linear experience and being free in nature is becoming a popular route for viewers. Along with GOODTiMES and other NDTV bouquet of channels, we have curated over 75 channels from India and globally. These partnerships ensure Samsung TV Plus audiences have 24/7 access to the latest and greatest shows – all for free.
Rohit Jaiswal, Vice President, Distribution, NDTV added, “GOODTiMES is India’s first lifestyle channel, and targets a largely cosmopolitan, socially upbeat audience that is young and increasingly affluent, with an inclination towards better living and we very pleased to join hands with Samsung India to launch the channel along with other NDTV channels. This partnership marks our entry into the FAST ecosystem and augment our distribution footprint in the digital domain.”