HomeBrands in ConversationjUMPP Launches ‘Dhanteras Utsav’ to Make Digital Gold Buying More Rewarding

jUMPP Launches ‘Dhanteras Utsav’ to Make Digital Gold Buying More Rewarding

The festive campaign will run from October 31 to November 6, and users can earn up to ₹42 worth of Digital Gold in rewards every day.

New Delhi, October 30, 2026: jUMPP, the digital payments platform, has announced its Dhanteras Utsav, offering users festive rewards on eligible Digital Gold purchases. 

The Utsav will run from October 31 to November 6, 2026, giving users an opportunity to earn additional Digital Gold rewards during the festive season.

Under the offer, users purchasing Digital Gold worth ₹2,100 or more in a single transaction will receive ₹21 worth of Digital Gold as a reward for each qualifying transaction. Users can earn up to two rewards per day, totalling ₹42 worth of Digital Gold daily. The offer is valid for seven days, giving jUMPP users an opportunity to earn rewards every day throughout the promotional period.

With the Dhanteras Utsav, jUMPP aims to bring a festive rewards experience to its users while encouraging greater participation in digital payments and Digital Gold purchases. The campaign is based on the occasion’s spirit of buying gold during the period with a transaction-linked reward structure.

Further details on eligibility and applicable terms and conditions will be available through the jUMPP app.

About jUMPP

jUMPP is an AI-powered fintech super app from the Finvasia group, designed to bring multiple everyday financial needs into a single digital platform. Its proposition combines banking, payments, saving, investing, borrowing and personal financial management, with AI integrated into the user experience. The platform enables users to open a zero-balance savings account powered by YES Bank, make UPI transactions and other bank transfers, pay bills, invest in mutual funds and digital gold, access SIPs, manage finances and avail personal and auto loans. Digital gold investments can start from ₹50.

A key component of jUMPP is jAI, its AI-powered financial assistant. jAI analyses spending patterns, helps users create personalised budgets, categorises expenses and provides financial insights designed to help users better understand and manage their money. The platform currently supports English and Hindi, with plans to expand into additional regional languages.

jUMPP is positioned around making financial management more conversational and personalised, particularly for a new generation of digital-first consumers. Rather than focusing only on one financial product, the platform aims to bring multiple financial activities together and provide users with a single view of their financial lives.

The platform is backed by Finvasia’s financial-services ecosystem, with its lending offering supported by Finvasia Financial Services, an RBI-registered NBFC.

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