30th September, India: Maui Jim introduces Miona, a high-performance toric shield purposely designed for athletes and outdoor enthusiasts alike. Miona marks an evolution in the brand’s performance eyewear offering, combining expansive coverage, bio-based lens materials, and Rx accessibility for dynamic versatility.
Designed for Outdoor Performance
Engineered as a high-performance shield, Miona delivers great coverage and a secure fit for active pursuits. Its wraparound design for a free field of view while shielding the eyes from sun and wind. Grooved rubber nose pads and temple tips provide lasting comfort and stability, helping keep the frame securely in place through every movement.
Powered by Maui Jim’s Premium Lens Technology, the shield delivers key features including polarization, glare elimination, enhanced color, UV and comprehensive HEV protection, for exceptional visual clarity and comfort. Miona is also available without polarization, making it ideal for natural-light conditions and low-glare environments.
Designed for versatility, Miona is ideal for a wide range of outdoor activities, including:
- Trail and road running
- Hiking and outdoor exploration
- Cycling and backcountry riding
- Outdoor training and adventure travel
What makes Miona different?
Miona combines three key features for active eyewear:
- Torie shield geometry: dual-curvature lens design follows the contours of the face, designed for a free field of vision.
- Bio-based lens material: Miona introduces Maui Jim’s first lens material made with up to 99% bio-based content, offering a lightweight alternative within Maui Jim’s lens portfolio, UV protection, glare elimination and exceptional color perception.
- Prescription compatibility: a dedicated prescription insert allows the shield to be fitted with Maui Jim clear prescription lenses through the brand’s prescription service, combining a performance shield with prescription vision correction.
Miona launches globally in September 2026 as part of Collection ‘Eono, Maui Jim’s sixth collection since joining the Kering Eyewear portfolio.
About Maui Jim
Maui Jim sunglasses were born on the beaches of Maui; designed to protect eyes from the harsh rays of the island sun. Today, Maui Jim is sold in more than 100 countries and is recognized for its “Aloha Spirit”, customer service, and advanced PolarizedPlus2 lens technology. All Maui Jim sunglasses block the totality of harmful UV rays and eliminate reflected glare while enhancing color, clarity, and detail. Maui Jim sunglasses have obtained the Skin Cancer Foundation Seal of Recommendation as an effective UV filter for the eyes and surrounding skin. In 2022, Maui Jim became part of Kering Eyewear, which belongs to the global Luxury group Kering.
