New ‘Hassi brothers’ campaign of Fevikwik

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Jan 2, 2013: After the new TV campaign of Fevistick, Pidilite Industries have launched the new campaign of Fevikwik. Four new TVC campaign has been launched which is titled ‘Hassi Brothers’. The ads created by Ogilvy & Mather went on air on 24th December, the same day when new TVC of Fevistick was launched. Pidilite has come out with a new campaign after two years.

In each of the four new advertisements, two brothers known as ‘Hassi Brothers’ break something i.e., a flower vase, a toy, a mobile and footwear. Once they break these items instead of feeling sad, they feel happy. The reason is Fevikwik. They know that they have Fevikwik with them and with that they can restore anything. Pidilite has always come out with some unique ads for Fevikwik which works on the tag line ‘Chutki mein chupkaye’ and this new series of advertisement is no different.

Hassi brothers (Flower Vase Ad)

[youtube height=”HEIGHT” width=”WIDTH”]http://www.youtube.com/watch?v=8QDsPQJwctU[/youtube]

Hassi brothers (Toy ad)

[youtube height=”HEIGHT” width=”WIDTH”]http://www.youtube.com/watch?v=YB3I2Irtz-w[/youtube]

Hassi brothers (Footwear ad)

[youtube height=”HEIGHT” width=”WIDTH”]http://www.youtube.com/watch?v=_q4q_Hz05yA[/youtube]

Hassi brothers (Mobile ad)

[youtube height=”HEIGHT” width=”WIDTH”]http://www.youtube.com/watch?v=uhhUA9fIRwM[/youtube]