Mumbai, 14th August 2026: As consumers increasingly look to combine shopping, dining and entertainment in a single outing, Nexus Select Malls has expanded its collaboration with District by Zomato, this Independence Day weekend to create a more connected and rewarding mall experience.
Following its successful shopping-led campaign earlier this year, the collaboration now extends beyond retail to include dining and movies, encouraging consumers to enjoy every part of their visit while accessing exclusive rewards through the District app.
The expanded collaboration reflects the changing role of malls from shopping destinations to places where consumers increasingly spend time with family and friends across multiple experiences. By bringing together retail, food and entertainment within one proposition, Nexus Select Malls and District by Zomato are creating additional opportunities for consumers to engage across categories during the Independence Day long weekend.
Alongside Nexus Select Malls’ ongoing End of Sadness Sale, featuring discounts UP TO 60% OFF across participating brands, consumers can also unlock exclusive rewards through the District app across shopping, dining and movies between 14th and 16th August, creating additional value across the entire mall journey. As part of the campaign, consumers can access:
- Flat ₹300 OFF on dining bills of ₹1,500 and above.
- Flat ₹1,200 OFF on shopping spends of ₹10,000.
- Up to ₹150 OFF on the purchase of two movie tickets.
Commenting on the collaboration, Nishank Joshi, Chief Marketing Officer, Nexus Select Malls, said “Consumers no longer look at malls as places to simply shop. They come to spend time, discover brands, dine with family and friends, and enjoy entertainment as part of the same visit. Our continued collaboration with District by Zomato reflects this evolution in consumer behaviour. By extending the proposition beyond shopping to include dining and movies, we are creating a more connected experience that adds value across every stage of the consumer journey.”
As brands increasingly look for meaningful ways to engage consumers beyond individual transactions, collaborations between physical retail destinations and digital consumer platforms are creating new opportunities to enhance the overall shopping experience. The continued collaboration between Nexus Select Malls and District by Zomato reflects this approach by combining retail, dining and entertainment into one integrated consumer proposition for the Independence Day weekend.
