For decades, the Nike Air Force 1 (AF1) has redefined expectations – born on the court, adopted on the streets, and continuously reshaped by culture around the world. Now, that legacy continues in India with the AF1 ‘Unmistakable,’ an exclusive release made for those who embody this spirit of confidence and ambition, and believe they have what it takes to beat the odds.
The AF1 ‘Unmistakable’ retains the clean and timeless construction that made the silhouette iconic and has been refreshed in new ways. The unmistakable blue Swoosh, heel tab, and outsole bring renewed energy to the AF1 and represent the bold hopes and momentum of India’s new generation of athletes*. The color palette of blue, orange, green, and white represent India’s youth shaping the future of sport, and a special “Just Do It” keychain nods to their relentless winning mentality.
Beyond the signature leather upper that delivers the form and durability the silhouette is known for, a perforated toe box with original Nike Air cushioning provides breathability and comfort. Proudly made in India, this sneaker is set to be an unmistakable favorite style choice.
Worn by Nike athletes Shubman Gill, Tilak Varma, Shreyas Iyer, and Manika Batra, the AF1 ‘Unmistakable’ stands for self-belief, individuality, and the resilience of Indian athletes* to beat the odds. The Nike campaign featuring these athletes was shot in grassroots sports academies of Mumbai and Jaipur. The shoot is a celebration of youth at the intersection of cricket and style culture and was inspired by each athlete’s personal story of resilience, perseverance and success.
The AF1 ‘Unmistakable’ will first be available to purchase in India across Nike.com, Nike stores and other Nike retail partners 31 January 2026.
