Nova Benefits strengthens its sales leadership with the appointment of Sagar Chouhan as VP of Sales & Romin Farooq as Director of Sales


●        Sagar Chouhan joins Nova Benefits as VP of sales to expand sales and marketing focus. He comes with a vast experience of over 13 years in Sales, Customer Success, SaaS solutions and Business Development

●        Romin Farooq joins as Director of Sales to expand Sales focus. He comes with experience of over 20 years in the insurance broking sector.

●        Nova Benefits builds on its sales function with two key hiring in the Sales division

National, May 27, 2022Nova Benefitsan employee wellness platform focused on corporate health insurance, announced the on-boarding Mr. Sagar Chouhan as VP of Sales and Mr. Romin Farooq, as Director of Sales with the view to expand the company’s sales and marketing focus.

A seasoned sales leader, Mr. Chouhan appointed as VP of Sales at Nova Benefits, comes with vast experience of over 13 years in Sales, Customer Service, Customer Success, SaaS solutions and business development. At Nova Benefits, he will be leading the sales team to drive the company’s sales and marketing goals. Prior to joining Nova Benefits, he was the Head of Global Sales Development at CleverTap. At Revvlocity, Chouhan was the head of Sales and Business Development and was also in charge of global lead in sales development at Chargebee.

Joining Nova Benefits in his new position as VP of SalesMr. Sagar Chouhan said, “I am thrilled to have joined Nova Benefits as the Vice President of Sales! I’ve worked at companies where I have seen ignored employee health and well-being. “Health above all else” as a core value is still missing in many Indian companies. In my view, health is always square one. You can’t be a good boss, teammate, friend, or spouse without taking care of yourself first. Today, more and more companies are finding that healthier employees are also happier and more productive. Companies today that are investing in wellness see returns in the way of increased productivity, decreased absenteeism, and reduced healthcare costs. Nova Benefits places themselves perfectly to get on top of this change.”

Talking about his role at Nova BenefitsSagar Chouhan, VP of Sales further states, “I am excited to lead the sales team at Nova while addressing critical problems in the industry with its unique software-led approach, thereby providing a 10X better experience to employers and employees alike, while enabling a more holistic benefits suite for employers in India. I am looking forward to a lot of learning, enabling my team to grow and be successful in their careers. I want to create an environment where coaching and learning are top priorities and I aim on building one of the best sales teams in India. We already have the talent and experience to make it happen, and we’re definitely on the lookout to add more to our team!

With rich experience in leading Insurance broking companies to success, Mr. Romin Farooq also comes with expertise of running an Insurance Consultancy of his own. He served as CEO-Insurance Broking for Manappuram Finance and CEO-India Operations at Risk Management Services LLC. His experience in the Finance and Insurance broking sector, along with his own entrepreneurial streak makes him the right fit in the exciting space of insurtech. He has held several key positions in insurance broking companies in his career spanning over 20 years.

Commenting on his appointment as Director of Sales at Nova Benefits, Mr. Romin Farooq said, “I have chosen to work with Nova Benefits primarily due to the exciting opportunities technology is bringing to the insurance space and the value add Nova Benefits is bringing in for the corporate customer with the bouquet of services being offered. This, I believe, will go a long way in defining how corporate insurance will be marketed in the new times.”

Welcoming the new leaders, Saransh Garg, CEO & Co-founder, Nova Benefits said, “Sagar and Romin’s experience in the sales domain will be a great asset to Nova Benefits, and we are thrilled to have them both on-board. We look forward to working with Sagar and Romin, progressing towards our mission of covering 10 million lives in India by 2025. They will be responsible for accelerating Nova’s growth while keeping the mission in focus. They will be overlooking business development to ensure that the company is set up for scale“.

In September 2021, the company raised $10 million in its Series A funding round backed by Bessemer Venture Partners and SIG. Nova Benefits also became the first investment of AngelList Early-Stage Quant Fund in India. The fund counts AngelList founder Naval Ravikant as a Limited Partner (LP). As of now, 200+ companies have been insured with Nova Benefits, with 100,000+ members covered, and 3000+ claims processed. Some of the companies that have insured with Nova include DTDC, Snapdeal, PharmEasy, MyGate, Taco Bell, CoinDCX, TeachMint, Chumbak, HomeLane, and Zenoti, among others. 


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