Puri, India, June 28, 2025: Omnigel, India’s leading pain recovery brand from Cipla Health Limited, is bringing care and comfort to devotees at the Jagannath Rath Yatra 2025, where millions gather for the annual spiritual procession. Extending its philosophy “Aapki Khushi Ko Kabhi Dard Ki Nazar Na Lage to “Aapki Bhakti Ko Dard ki Nazar Na Lage” the brand is setting up a dedicated “Rahat Seva Kendra, to support devotees in managing the physical strain often associated with such events
As the largest seva kendra on the Puri beach, the brand will offer pilgrims walking long distances and navigating through crowded areas foot, back, and shoulder massages to alleviate the aches and pains, helping them feel refreshed and re-energized. The initiative is designed to help devotees feel refreshed, cared for, and supported throughout their spiritual journey.
Commenting on the initiative, Mr. Shivam Puri, MD & CEO, Cipla Health Ltd., said: “Omnigel has always stood for trusted pain relief, supporting people in moments when comfort matters most. Being part of the Rath Yatra was a natural extension of this commitment. We aim to ensure that devotees experience relief from physical strain and continue their spiritual journey with ease. The Seva Kendra serves as a sanctuary for care and comfort, reinforcing Omnigel’s promise of community welfare and addressing pain when it matters the most.”
