New Delhi, June 6, 2026: one8, the high-performance sportswear brand co-founded by Virat Kohli and backed by Agilitas Sports, dropped its footwear collection pre-bookings on District by Zomato.
Users from across India, from Delhi to cities like Goa, Chennai, Jammu, Indore, Mysore, Panipat and Lucknow, who pre-booked their favourite pair of one8 sneakers will get access to the one8 Global Premiere on 21 June 2026 at Yashobhoomi, New Delhi. Virat Kohli will unveil the brand’s next chapter while customers collect their pairs and enjoy an immersive experience.
Co-conceptualized by one8 and District by Zomato, this first-of-its-kind format in India seamlessly integrates an online purchase with a global premiere launch event.
The drop on District is the first public access to one8’s footwear range and introduces two cricket-inspired franchises — Seam and Cover Drive — each built around the brand’s belief in performance, ambition and self-expression. For hybrid athletes, the brand offers Boom Rush, a multi-activity trainer for running and workouts.
Abhishek Ganguly, Co-Founder and CEO, Agilitas Sports, said: “We are thrilled with the overwhelming response on District. It tells us there is real consumer belief for an Indian high-performance brand with global ambition. The Global Premiere event on June 21 will give these early customers the experience we always envisioned for one8.”
Rahul Ganjoo, CEO, District by Zomato, said “Experiences are increasingly shaping how India chooses to spend its time and money, and retail is emerging as the next frontier. District and one8 are reimagining shopping by turning product discovery into a shared cultural moment. The response to the one8 Global Premiere – with sneaker enthusiasts and cricket fans traveling from across the country to attend underscores a powerful shift: when a product launch is elevated into a world-class experience, geography becomes irrelevant. People will travel, queue, and commit to be part of it. We are very excited for fans to experience this moment on 21 June.”
Bookings for the one8 footwear are live on the District app. For more information about the one8 Global Premiere event, stay tuned on the District app.
About Global Premier event
The one8 Global Premiere on 21 June 2026 will bring together sport, performance, innovation, fashion and culture in a single immersive experience. Guests will enter one8 World, see the complete product ecosystem, get a first look at future innovations, and witness the official unveiling of the brand’s next phase of growth.
The evening will also feature live performances, hands-on consumer experiences and the first public showcase of the complete one8 footwear collection — a preview of the brand’s long-term ambition: a high-performance sportswear label built in India, for the world.
About District by Zomato
District is India’s playground for those who refuse the ordinary and is reshaping how people discover and experience their cities. It brings together handpicked experiences across dining, concerts, movies, events, sports, shopping — turning plans into memories. Whether you’re chasing your next favorite meal, scoring tickets to shows, or uncovering hidden gems — District puts it all in one place.
About one8
one8 is a sportswear brand co-created by Virat Kohli, built on the pillars of performance, discipline and purposeful design. The brand spans sportswear, apparel, footwear and accessories, blending on-field functionality with off-field style. With its next phase of growth under Agilitas, one8 is now focused on becoming India’s first global high-performance sports brand.
About products
Seam Series
Inspired by the stitch pattern of a cricket ball, the Seam Series pairs premium craftsmanship with contemporary design, translating the sport’s stories and traditions into everyday wear. The range includes:
- Seam XVIII Signature (Limited Edition)
- Seam XVIII OG
- Seam Pavilion
Cover Drive18 Series
Designed for cricketers who demand speed, precision and control, the Cover Drive18 Series reflects one8’s performance-led approach — technical functionality engineered for movement at the highest level, finished with modern design. Cover Drive18 is already finding strong resonance amongst cricketers including Jitesh Sharma, Jos Buttler, Devdutt Padikkal and Rashid Khan.
The range includes:
- Cover Drive 18 Pro
- Cover Drive 18 X
Boom Rush
For hybrid athletes, the brand offers Boom Rush, a multi-activity trainer for running and workouts.
About Agilitas Sports
Founded by Abhishek Ganguly, Agilitas Sports is a vertically integrated sports platform with capabilities across manufacturing, R&D, brand-building and retail distribution. In 2023, Agilitas acquired Mochiko Shoes, India’s largest sports footwear manufacturer, significantly expanding its domestic and export capabilities. Backed by Convergent Finance and Nexus Venture Partners, Agilitas is building a next-generation sports ecosystem out of India.
